Value-focused campaigns can be explosive if done correctly. Targeting the right people with a great deal will get your product or service the attention it deserves. These campaigns show creative ways to not only offer a great deal, but also get people to bite!
It's not just about offering your product at a discounted price, it's about engaging the consumer. If you want to sell a toy, give kids the chance to play with it before they buy it. If you're offering a deal on a romantic dinner, only offer the deal to people that come in as pairs. There are a bunch of ways to attract consumers to buy your product or service that goes beyond the price. If you tie in value with an interesting campaign, you're sure to reach way more people.
Stats for 20 Value-Focused Campaigns
Trending: Older & Warm
Research: 2,197 clicks in 113 w
Interest: 0.8 minutes
Concept: Value-Focused Campaigns
Related: 112 examples / 86 photos
Segment: Neutral, 12-55
Comparison Set: 41 similar articles, including: clever coupon billboards, sun dial qr codes, and snooze-discouraging apps.
20 Value-Focused Campaigns
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By: Allen Taylor - Published: Mar 28, 2014