The WarBot App Rewards Play with Discounts

By: Michael Hines - Published: Oct 29, 2013 • References: augmentedpixels & technabob
The WarBot app is a new way for businesses to offer discounts to consumers. The app is an augmented reality game that challenges players to defeat an armed robot in combat. Should the player win, then they are rewarded with a discount. If the player loses, then no discount is rewarded, but the shopper can try again.

The WarBot app was created by Augmented Pixels and is designed for the iPad. To use the app, all you need to do is hold it in front of a store shelf. The game begins once the app spots compatible packaging. The game itself doesn't appear to be too hard to play, but it's more about offering a discount in a unique way as opposed to a challenging experience. Stats for Combative Discount Apps Trending: Older & Mild
Research: 913 clicks in 134 w
Interest: > 3 minutes
Concept: WarBot App
Related: 95 examples / 73 photos
Segment: Males, 4-35
Comparison Set: 35 similar articles, including: augmented reality presentations, augmented reality earphones, and augmented reality retail.