Uniqlo ups the ante in social media gaming with their 'Uniqlo Lucky Machine'.
The 'Uniqlo Lucky Machine' is set up like a pinball game which allows players to earn points and redeem them for discounts and prizes at the Uniqlo store. The social media aspect of the game is that you can compete against your friends when you invite them to play with you online. The can also 'like' the game on Facebook which earns you more points.
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