Ideas
Explore the world's #1 largest database of ideas and innovations, with 462,450 inspiring examples.
Trend Reports
Discover why 1,242 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,984 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,242 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,984 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,213 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 462,450 cutting edge ideas.

YouTube Recruiting

A hotbed of new talent who come with a built-in following

Implications - Viral media stars acquire millions of fans, but views on YouTube don’t translate into real dollars.  Accordingly, there is a big opportunity to approach and recruit these viral stars. Several music artists and models have been discovered on YouTube, but there is still an untapped opportunity to leverage these stars in the marketing world.
Trend Themes
1. Social Media Talent Scouting - Scouting for talented individuals on social media platforms is a growing trend among industries trying to find new and diverse faces.
2. Collaborative Marketing - Co-branding with new talents found through internet communities and social networking sites can be a great way for established brands to find fresh and innovative concepts.
3. Viral Video Resurgence - The viral video renaissance is giving rise to several business opportunities, including viral marketing and recruiting talent in the entertainment industry.
Industry Implications
1. Entertainment Industry - The entertainment industry can leverage social media for recruiting talented individuals and promoting new content.
2. Fashion Industry - Social media can serve as an effective tool for the fashion industry to scout and display new and diverse talent.
3. Marketing and Advertising Industry - Brands can utilise social media platforms to find diverse and new talents to co-brand with and create innovative content.
4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 1 Examples:
42,417 Total Clicks
Date Range:
Jun 07 — Sep 08
Trending:
Warm
Consumer Insight Topics:

Featured Examples

play_circle_filled Blossoming YouTube Idols
Blossoming YouTube Idols
Talented YouTuber Esmee Denters Signs With Justin Timberlake's Reco
She's only 18 and she's from the Netherlands, but that hasn't stopped this incredibly-talented singer from attracting global attention. Her name is Esmee Denters and remember that name because she is going… MORE
Rockstars Parody Viral Videos
Rockstars Parody Viral Videos
Weezer's 'Pork and Beans' Video Kicks Ass
The new music video for “Pork and Beans” by indie rock band Weezer is a Battle of the Viral Video All Stars of sorts. The video features and pays homage to many of the internet stars we have come to… MORE
Recruiting Models from MySpace
Recruiting Models from MySpace
Costume National Hires From Web
Fashion designers and labels must be getting sick of big time models. Either that or they're realizing the marketing power that radiates from real people. It is becoming obvious that for the coming seasons,… MORE
play_circle_filled YouTube Recruiting (Part 2)
YouTube Recruiting (Part 2)
Cistercian Monks Get Universal Music Deal
Trend Hunter has published other musicians who had their big break via YouTube, myspace or other social networks; but now a YouTube video is to thank for Austrian Cistercian Monks getting a world-wide… MORE
Collaborative Branding
Collaborative Branding
Headhunting on MySpace
"Collaborative branding" is the business trend in scouting out and teaming up with young creatives found on social networking sites. Particularly in the realm of the fashion industry, more companies are… MORE
play_circle_filled Recruiting Viral YouTube Stars
Recruiting Viral YouTube Stars
Bonds Commercial Stars Freestyler
The new Bonds underwear commercial stars an Australian YouTuber who became a star for his skills and tricks with soccer balls. Kane’s YouTube account is full of videos of him busting all sorts of cool… MORE