Category
Autos
Luxury Electrification
Trend cluster
Category
Electric
Fever
The death of gas guzzlers, fueled by the drive for electric innovation.
5.8
Trend score
Trend
What is the Electric Fever trend?
Electric Fever: Electric cars are not in the future: they’re here now! A variety of zero-emission, battery-powered cars are on the market today and thousands more are in design and concept stages. From the cheap Tata Nano in India, to the eco luxury Tesla Roadster in California, people are ready to abandon their gas guzzlers for good.
Trend themes
Themes within the Electric Fever trend
Three behaviours holding the trend together01
Electric Cars
The trend of eco-friendly, zero-emission electric cars is rapidly growing and expanding towards new technologies and designs, which opens up opportunities to develop new components, software, and infrastructure.
02
Hybrid Cars
The trend of hybrid cars, which combine electric and gas elements, is gaining popularity as a solution for reducing carbon emissions and improving fuel efficiency, creating opportunities to develop new parts, materials, and technologies.
03
Green Technology
Green technology that focuses on renewable energy and sustainable resources, such as solar panels, carbon fiber, and hemp composites, is becoming more attractive and essential for eco-friendly vehicles, leading to innovation opportunities in material science, engineering, and manufacturing.
Industry implications
What the Electric Fever trend means for industry
Where the trend changes the playbookFor
Automotive Industry
The automotive industry is being disrupted by the growing popularity of electric and hybrid cars, leading to many opportunities for automakers to innovate in all aspects, from design and production to marketing and distribution.
For
Renewable Energy Industry
The renewable energy industry, which includes solar, wind, and biofuels, is becoming increasingly important in powering electric and hybrid cars, offering opportunities to innovate in energy storage, management, and distribution.
For
Material Science Industry
The material science industry is experiencing a revolution in developing new sustainable and lightweight materials, such as carbon fiber and hemp composites, to improve vehicle performance and reduce environmental impact, leading to opportunities for innovation in materials engineering, manufacturing, and recycling.
Trend signals
Trend signals for Electric Fever
Trend score 5.8 out of 10, from popularity 81%, activity 86%, freshness 8%.
Popularity81%
Activity86%
Freshness8%
Audience
70%Men
30%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Electric Fever trend
11 featured examples from Jan 21 to Jul 17, 2008CategoryAutos
Three-Wheeled Green Machine
TREV Concept Car
The Trev concept car presents disruptive innovation opportunities in the automotive industry, particularly in the development of electric vehicles and sustainable transportation s…
CategoryAutos
$30,000 3-Wheeled Electric Car is Faster than A Porsche
ZAP Alias
The automotive industry can leverage the trend of electric sports cars and affordable high-speed vehicles to attract a wider customer base.
CategoryAutos
Super Charged Electric Cars
Ultimate Aero EV from Shelby SuperCars
Disruptive innovation opportunity: Integrate electric vehicle technology into existing manufacturing processes to produce eco-friendly cars.
CategoryAutos
The MDI Air Car
The Ultimate Green Machine
The automotive industry has an opportunity to incorporate compressed air technology in vehicles to offer more eco-friendly options to consumers.
CategoryAutos
Super Hybrid Cars
Antro Solo is Solar, Human & Gas-Electric
Disruptive innovation opportunity: Integrate hybrid power arrangements and lightweight materials into the design and manufacturing processes of automotive vehicles.
CategoryAutos
Electric AMP Converted Supercars
2009 Saturn Sky
Opportunity for traditional automotive manufacturers to incorporate electric vehicle conversions into their product offerings, tapping into the growing demand for sustainable tran…
CategoryAutos
Swiss Eco Car
E-Motion from Mindset
As demand for sustainable automobiles increases, there is an opportunity for the automotive manufacturing industry to focus on innovative car designs and cost-efficient hybrid man…
CategoryAutos
Hemp Cars
Lotus Uses Hemp for Eco Friendly Body Panels
Incorporating bio-based materials in car manufacturing could reduce the carbon footprint and increase sustainability.
CategoryAutos
Armoured Supercars
The Very Funny Vehicle
Automakers can explore the production of armoured supercars to cater to the demand for safety and style.
CategoryAutos
Greener Luxury Cars
Bentley Continental DC Electric Car
Luxury car manufacturers can capitalize on the demand for greener vehicles by expanding their electric or hybrid car offerings.
CategoryAutos
Electric Sportscars
L1X-75 GT from Mullen Motors
Automotive manufacturers can tap into the growing trend of electric sportscars to meet consumer demand for eco-friendly luxury vehicles.
