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Radio 2.0

As consumers demand customization and convenience, a shift towards streaming rises

Implications - Consumers are accustomed to smart technology giving them immediate access to whatever they want, which is a characteristic that's becoming commonplace for radio entertainment as a mass shift to streaming is observed. The rise of radio 2.0 expands content consumption to an array of devices and allows demographic targeting to be more streamlined.
1.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 33 Examples:
62,146 Total Clicks
Date Range:
Sep 14 — Dec 14
Trending:
Untested
Consumer Insight Topics:

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