With the multitude of food products and ingredients coming onto the market on a daily basis, food packaging has become an inventive way to get a heads up on the competition, and these bizarrely branded food packages are some great examples of retailers getting creative with their marketing techniques.
While you may have your list of ingredients ready for your next supermarket trip, once there you may find that there are a whole slew of different brands selling the exact same thing. One way companies are looking to stand out with their products is through the use of product packaging. From clever packages that illustrate exact images of the contents inside, to ones that showcase personified characters, these bizarre and uniquely branded products will definitely stand out amongst the other less visually attractive items.
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50 Bizarrely Branded Food Packages
From Candid Seafood Branding to Blabbermouth Biscuit Branding:
Tana Makmanee — Feb 14, 2013 — Marketing
50
Food-Formed Branding
Fruits & Passion Packaging Takes the Shapes of its Scrumptious Contents
49
Minimally Bundled Edibles
Egg Box Packaging Provides Support for Fragile Food Using Less Material
48
Adorably Animated Branding
Unquestionably Cute Muyum Packaging is Good Enough to Eat
47
Dickensian Food Packaging
The Dirty Apron Delicatessen Branding Looks Fresh From the Victorian Era
46
Blabbermouth Biscuit Branding
Bla-Bla Cookies Packaging Provides a Snack to Stop the Gossip
45
Nutritional Dog Treat Branding
NuBone Packaging Creates a Visual Link Between Bone and Ingredients
44
Unfastened Box Branding
TK Food Wheat Cookie Packaging is Too Tiny for its Contents
43
Nostalgic Lunch Bag Branding
Bean House Packaging has a Freshly Parceled Parisian Appeal
42
Vibrant Slice Branding
Strange Fruit Packaging Serves a Taste of Exotic with a Stimulating Look
41
Fresh Vintage Branding
Lucky Layla Farms Packaging Employs an Old Style for New Products
40
Inflated Food Branding
Delhaize Soup Packaging Emphasizes Primary Ingredients with Size and Color
39
Mason Jar Cakes
The Bananappeal Desserts are Poshly Packaged and Flawlessly Frosted
38
Veggie-Branded Edibles
D. Carota Packaging Embodies the Image of its Healthy Contents
37
Technicolor Textile Packaging
Amy's Ice Cream Branding Flavor-Infuses the Dessert's Personality
36
Bare Bones Meal Branding
The Good Food Packaging is as Simple as the Product's Ingredients
35
Food-Cradling Takeout Packages
Sandra Ferreyro Designs a Mess-Free Takeaway Bag
34
Simple Stripped-Down Labels
The New Ikea Food Packaging is Minimal and Literal
33
Eco-Friendly Frozen Indulgences
The La Lune Ice Cream is Made Using Milk from a Goat
32
Artisan Bakery Branding
Laucke Flour Packaging Communicates a Crisp Integrity and Quality
31
Burgeoning Plant Food Branding
Root Fertilizer Packaging is Naturally Endearing
30
Cartoony Food Labels
Gazpacho Packaging Serves Up Flavorful Soup with Lighthearted Fun
29
Zealous Zigzag Merchandizing
Provo Bakery Branding Incorporates an Energizing Motif for its Treats
28
Coupled Can Branding
The Twin Wave Snack Kit Pairs Crackers and Seafood in Eco Packaging
27
Handyman Sandwich Spreads
Deli Garage Filler Packaging Aids to Animate Your Food Prep Process
26
Frilly Collar Cartons
Crispy Rolls Packaging Exudes and Old Fashioned Sophistication
25
Busy Snack Branding
Active Packs Packaging Alludes to High-Energy Food
24
Cartoony Baby Food Branding
Squooshi Packaging Appeals to the Eyes, the Tummy and the Planet
23
Doodled Food Branding
Koel Fresh Packaging is Infused with a Playful Palate of Creativity
22
Personified Noodle Branding
Pasta La Vista Packaging Serves the Sense of Personally Prepared Food
21
Squeezable Snack Branding
Mousse Tube Packaging was Designed with Rugrats in Mind
20
Three-Sided Seafood Containers
Go Fish Packaging Enhances the Sale and Consumption of Salmon
19
Reserved Farmhouse Branding
Villa de Platos Uses Barnyard Designs
18
Monkey Business Branding
Ooh Ooh Ah Ah! Packaging Expresses an Instinctive Enthusiasm for Jam
17
Brochette Sausage Branding
Real Meat Packaging Asserts that Wieners are Bona Fide Animal Products
16
Dairy-Adopted Branding
Creamwheat Packaging Appropriates the Iconic and Nostalgic Milk Carton
15
Weather Forecast Food Packaging
Kiyu Taro Labels Their Flavors Based on Atmospheric Conditions
14
Chalkboard Seafood Branding
This Tesco Packaging by R Design Feels Like a Trip to the Fishmonger
13
Baked-View Branding
Kefalonia Fish Packaging Serves Up a Sneak Peek of Your Cooked Cod
12
Hand-Stamped Popcorn Bags
The Pipcorn Packaging is Inspired by Vintage 1850s Signage
11
Edible Leaf Branding
Food Doctor Packaging's Image Grows From the Notion of Natural Health
10
Candid Seafood Branding
The Fresh Fish Pack Concept Represents its Contents Honestly
9
Soothing Rustic Tea Branding
The Siid Cha Packaging is Adorned with Warm Watercolor Designs
8
Transparent Veggie Packaging
The Slow Fast Food Containers by Korefe are Deliciously Fresh
7
Peppy Pastel Product Branding
Hemkop Supercharges Their Line With Vibrant Packaging
6
Cheesy Mousetrap Merchandizing
Victor Cheese Wedge Packaging Masquerades as Mouse Food
5
Humble Honey Branding
The Mediterra Packaging Looks Like it's Fresh from a Village Market
4
Windowed Noodle Branding
DeCecco Pasta Packaging Gives Consumers a Generous View of its Contents
3
Regal Meat Merchandizing
DeMaria Meat Packaging Elevates the Image of the Processed Goods
2
Flatulence-Free Branding
JBM Baked Beans Packaging Promises an Exciting Healthy Meal Without Wind
1
Discerning Llama Packaging
Parker Williams Crafts Side-Splitting Branding for Tesco
Related Ideas
Accordion Sandwich Containers
Eat & Go Packaging Can Be Conveniently Compressed with Every Bite
Iconic Pop Queen Infusions
Gaga Tea Packaging is Inspired by the Eccentric Celeb Loose Leaf Lover
Minimally Bundled Edibles
Egg Box Packaging Provides Support for Fragile Food Using Less Material
Chalkboard Brew Bags
Delilah DIY Hamper Packaging Lets Retailers and Customers Get Creative
Test Tube Jewelry
Yellow Owl Workshop’s Neon Pendants Borrow from Chemistry
Transforming Snack Packaging
Stafidenios Raisins Boxes Become Toys When the Treats Have Depleated
Blabbermouth Biscuit Branding
Bla-Bla Cookies Packaging Provides a Snack to Stop the Gossip
See-Through Beer Cans
Naked Premium Beer Packaging Provides a Look at the Product Inside
Infusion Art Branding
TripTea Packaging Creatively Indulges the Sense of Sight
Communicative Cookery Branding
Zing! Packaging Discloses its Contents with Friendly Callouts
Inflated Food Branding
Delhaize Soup Packaging Emphasizes Primary Ingredients with Size and Color
Stacked Snack Branding
Cookie Break Packaging is a Crisp Tower of Goodness-Crammed Containers
Minimalist Foodie Packaging
Bvd's Designs Showcased Most Used Ingredients Chopped and Sliced
Vintage Shaver Branding
Spiff Packaging is 1950s-Designed to Appeal to Timelessly Dapper Gentlemen
Technicolor Textile Packaging
Amy's Ice Cream Branding Flavor-Infuses the Dessert's Personality
Fresh Fruity Branding
Be O' Juice Packaging Presents a Pure Image of its Organic Ingredients
Simple Sack Packaging
Miel2 Branding Presents the Sweet Spread in a Cute Contemporary Satchel
Beach Bum Branding
Mikasa Continental Cup Ball Packaging is Engaging from Many Angles
Industrialized Drink Cartons
Korn Packaging is a Modern Mixture of Wholesome and High-Class Styles
Unblocked Brew Branding
Chee Teachee Tea Packaging is a Lovely Adaptation of the Logic Game
Sweet Symbolic Branding
Helt Honey Packaging Uses a Pattern of Graphics to Illustrate its Contents
Sweet Sophisticated Sanitary Goods
Smartas Toilet Paper Packaging Applies Fun to the Mundane
Cute Cutout Branding
Eroski Diaper Packaging Can Contribute to the Decoration of Your Nursery
Shelled Pistachio Packaging
Mighty Nuts Come in a Case that Mimics the Kernels' Hard Coatings
Strapping Sailor Branding
Popeye Energy Drink Packaging Revives Vintage Images and Your Vitality
Contemporary Artistic Branding
Querida Carmen Soup Packaging Expresses its Ingredients Exquisitely
Bathing Hound Branding
Dogs & Drops Packaging Presents Loofah-Loving Pooches
Washed Up Polymer Bottles
Method Soap Packaging Makes Use of Refuse on the Beach
Simple Stencil Branding
One Pine Tree Beer Packaging is Visually Simple But Symbolically Loaded
Zealous Zigzag Merchandizing
Provo Bakery Branding Incorporates an Energizing Motif for its Treats
Coupled Can Branding
The Twin Wave Snack Kit Pairs Crackers and Seafood in Eco Packaging
Stylish Bobby Pin Packaging
St. Stephen Color Collection Playfully Displays the Product's Purpose
Checkered Cloth Branding
Via XX Settembre Packaging has an Utterly Scrumptious Homespun Image
Simplistic Pastel Packaging
Regina Chocolate Branding Leaves the Details to the Delicious Flavors
Grotesque Graphic Branding
A.Le Coq Packaging Markets a Beverage that Will Mangle Your Senses
Bear-Faced Candy Branding
Panda Liquorice Packaging Has a Combined Cute and Minimalist Appeal
Typographical Booze Branding
Helvetica Beer Packaging Appeals Editorial-Inclined Graphic Designers
Lumber Lid Branding
Savannah Bee Honey Packaging Exudes the Beauty of Product and Production
Doodled Food Branding
Koel Fresh Packaging is Infused with a Playful Palate of Creativity
Bottle-Like Beverage Branding
Frai Packaging Copies the Shape of Jars by Cardboard Construction
Vibrant Vitamin Branding
Vitaritma Packaging Exudes a Symptom of the Supplements, Vitality
Personified Noodle Branding
Pasta La Vista Packaging Serves the Sense of Personally Prepared Food
Spray Paint Salon Packaging
The Cullen's Drip Branding Celebrates a City Decked in Street Art
Eraser-Branded Cloths
Kirei Towel Packaging Channels Cleanliness for Creative Merchandizing
Brooding Self Branding
The 1 New Fresh Egg Concept Celebrates a Young Professional's Potential
Three-Sided Seafood Containers
Go Fish Packaging Enhances the Sale and Consumption of Salmon
Battery Beverage Branding
Visually Stimulaing One.5 Tequila Packaging Delivers a Sensory Boost
Lighthearted Highway Branding
Flaminio Olive Oil Packaging Sets Delightful Scenes to Entice Buyers
Pinchable Parametric Pouches
OneEighty Packaging Presents an Original Means of Tactile Interaction
Monkey Business Branding
Ooh Ooh Ah Ah! Packaging Expresses an Instinctive Enthusiasm for Jam
Gardened Grain Branding
Reishunger Bio-Risotto Packaging Communicates an Honest Earthiness
Brochette Sausage Branding
Real Meat Packaging Asserts that Wieners are Bona Fide Animal Products
Sweetly Simple Branding
Gibbs Honey Packaging Embodies the Basics of Product and Producer
Love Letter Chocolate Branding
The Alois Dallmayr Packaging is Sealed Like a Sweet Note
Lovely Illustrated Loose Leaf
Harvest Fine Tea is a Delight to the Eyes to Match the Flavor Inside
Cootie Catcher Cartons
Tea Smile Packaging is Playfully Assembled Origami-Style
Baked-View Branding
Kefalonia Fish Packaging Serves Up a Sneak Peek of Your Cooked Cod
Paisley-Patterned Branding
Tea India Packaging Exudes Exotic Flavor Through Color and Mango Motifs
Candid Seafood Branding
The Fresh Fish Pack Concept Represents its Contents Honestly
Wholesome Newborn Branding
BornFree Packaging Embraces Ideals of Health and Eco-Friendliness
Inflated Brand Identities
Pump Energy Drink Packaging is Given a Bold and Powerful Boost
Simple Sleek Pasta Branding
Bryan Ku’s Student Work is Perfect for the Spaghetti Lover
Coin-Topped Canisters
Penny's Sweets Packaging Refrences the Past Price of Candy
Doodled Dessert Branding
Theo Chocolate Packaging was Designed with Lovely Freehand Labels
Pop Culture Ice Creams
Jon Defreest Creates Spoof Ben and Jerry's Flavors
Boldly Lettered Branding
GOOOD Sport Packaging Suggests Increasing Strength with Typography
Bite-Ready Branding
Tusso Packaging Presents its Products Like They're Set to be Eaten Immediately
Belly-Branded Ointments
Bio Oil Packaging Flaunts Flawless Skin to Express its Epidermal Specialty
Snack-Securing Seals
The Ben & Jerry’s Ice Cream Lock Protects Your Precious Pint
Delightfully Doodled Branding
Ivolia Lightbulb Packaging Endeavors to Endear Consumers
Bold Floral Branding
Orla Kiely Toiletries Packaging Bears Her Beautiful Geranium Motif
Regal Meat Merchandizing
DeMaria Meat Packaging Elevates the Image of the Processed Goods
Flatulence-Free Branding
JBM Baked Beans Packaging Promises an Exciting Healthy Meal Without Wind
Udderly Adorable Dairy Branding
Mook Powdered Milk Packaging is Simple, Symbolic and Scrumtious
Punchy Shampoo Branding
Hairshop J-Line Packaging Has a Visual Volume to Complement its Contents
Painted Porcelain Packaging
Vitis Vinifera Wine Branding Assumes the Aesthetic Elegance of China
Spicy Java Creamy Desserts
The Starbucks Pumpkin Spice Latte Ice Cream is an Addictive Treat