For all the pumpkin latte lovers of the international coffee-brewing conglomerate, the Starbucks Pumpkin Spice Latte Ice Cream is soon to be hitting the shelves of stores.
Due to the intense fascination with the combination of fall spices and addictive foamy coffee, the popular java drink will be able to be devoured as a delicious cold dessert. Though Starbucks recently announced that it ran out of syrup for the infamous latte, it still had enough to go around to come up with a creamy alternative. The Starbucks Pumpkin Spice Latte Ice Cream will be launched in November for a limited amount of time. The actual small carton of the delectable dessert won't be available in stores until February 2013.
What's Driving This Trend
- Pumpkin Spice Flavor Trend
- Innovative food and beverage companies can capitalize on the pumpkin spice flavor trend by creating unique products that incorporate this popular seasonal flavor in unexpected ways.
- Coffee-based Dessert Trend
- Opportunities exist for companies to create and market coffee-based desserts, in acknowledgement of coffee's addictive nature and its limitless potential in dessert form.
- Limited Time Offer Trend
- Creating limited-time offer products can help generate buzz and excitement among consumers, as they feel a sense of urgency to try the product before it disappears.
Who This Affects Most
- Food and Beverage Industry
- The food and beverage industry can create and market pumpkin spice flavored products, unique coffee-based desserts and limited-time offer products.
- Dessert Industry
- The dessert industry can create innovative and unique coffee-based dessert products that market the addictive nature and limitless potential of coffee.
- Retail Industry
- The retail industry can capitalize on the limited-time offer trend by creating exclusive product launches of new products for a limited time.
