K-Pop Marketing

The Internet age opens up Korean pop culture & music to the entire world
Implications - Originating in South Korea, K-pop is a musical genre that has exploded onto the North American scene. The k-pop anthem most commonly known worldwide, Gangnam Style, hit airwaves and the subculture has since been adopted into a range of global products, advertising campaigns and inspired fashion retailers.
SCORE: 5.2
Warm Top 6 Examples: 18,922 Total Clicks Oct 12 - Feb 13
Popularity
Activity
Freshness
DEMOGRAPHICS
Internet Sensation Memory Sticks - The Psy Gangnam Style USB Drive Gets Its Groove On
SCORE: 5.1
Warm 7,514 Clicks Pub: Oct 29, 12
Internet Sensation Memory Sticks
The Psy Gangnam Style USB Drive Gets Its Groove On
The maker behind the incredibly viral music video can now be your memory holder when you use the PSY Gangnam Style USB Drive. This USB is essentially a miniature version of PSY in a black suit,... [More]
Korean Pop House Decorations - A Halloween Light Show Gangnam Style in Leesburg Lights Up the Sky
SCORE: 5.5
Warm 3,833 Clicks Pub: Oct 24, 12
Korean Pop House Decorations
A Halloween Light Show Gangnam Style in Leesburg Lights Up the Sky
The viral song that has been sweeping the nation has now been turned into a giant Halloween light show Gangnam Style. A residential community in Leesburg, Virginia has been putting on festive light... [More]
Viral Video Dance Infographics - The Gangnam Style YouTube Video is the Most Viewed Video Ever
SCORE: 4.5
Warm 1,348 Clicks Pub: Dec 5, 12
Viral Video Dance Infographics
The Gangnam Style YouTube Video is the Most Viewed Video Ever
As the wind blows into the hair of a middle aged Korean man, singing hymns of the rich district of in South Korea, the Gangnam Style YouTube video has quickly become the most viewed video of all time.... [More]
Dancing Pistachio Viral Ads - This Psy Super Bowl Commercial Re-Visits Gangnam Style
SCORE: 5.7
Warm 884 Clicks Pub: Feb 4, 13
Dancing Pistachio Viral Ads
This Psy Super Bowl Commercial Re-Visits Gangnam Style
A new Psy Super Bowl commercial for Wonderful Pistachios surfaced last night on CBS during the big game and perpetuated the Gangnam Style craze once more. YouTube’s most watched video of all... [More]
Viral Video Phone Cases - The Gangnam Style iPhone Case Shows Others Your Web-Savvy Ways
SCORE: 3.7
Mild 3,575 Clicks Pub: Nov 1, 12
Viral Video Phone Cases
The Gangnam Style iPhone Case Shows Others Your Web-Savvy Ways
It seems that there is no stopping the force that is Gangnam Style, and now they even have Gangnam Style iPhone cases that let you showcase your unhealthy obsession with the Internet sensation Psy.... [More]
Viral Song Shirts - Break Out in Song and Dance Legitimately Wearing the Gangnam Style Shirt
SCORE: 5.8
Mild 1,768 Clicks Pub: Oct 30, 12
Viral Song Shirts
Break Out in Song and Dance Legitimately Wearing the Gangnam Style Shirt
Psy fans will be ecstatic to deck out in a Gangnam Style shirt, especially with the Korean pop star making his first Canadian appearance this October 30, 2012. For those who haven’t thought... [More]