Socialite Persuasion

Fashion uses members of high society for aspirational messaging
Implications - Actresses, athletes and other celebrities have consistently been used in marketing for their aspirational appeal. Now, fashion brands and publications are also turning to socialites, using these members of high society to provoke demand for apparel and accessories products. Socialites, who undeniably emit glamor and epitomize the laissez-faire lifestyle, are beginning to supersede other members of the elite set when it comes to creating appeal in the fashion market.
SCORE: 5.4
Warm Top 5 Examples: 50,248 Total Clicks May 12 - Jan 13
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Eccentric Socialite Editorials - Glamour France 'High Society' Photoshoot Stars Rintje van Witjck
SCORE: 7.4
Viral 27,785 Clicks Pub: Nov 9, 12
Eccentric Socialite Editorials
Glamour France 'High Society' Photoshoot Stars Rintje van Witjck
The life of a socialite isn’t all glitz and glamor as the Glamour France ‘High Society’ editorial shows. It instead embraces a more eccentric style, modeled after Gwyneth Paltrow&#... [More]
Sultry Socialite Editorials - The Georgia May Jagger Jason Kibbler Photoshoot is Playful Rocker Chic
SCORE: 6.8
Hot 6,922 Clicks Pub: Nov 15, 12
Sultry Socialite Editorials
The Georgia May Jagger Jason Kibbler Photoshoot is Playful Rocker Chic
The incredibly gorgeous daughter of rock and roll king Mick Jagger looks stunning as ever in the Georgia May Jagger Jason Kibbler photoshoot. For the December 2012 edition of Harper’s Bazaar... [More]
Glam Snacking Socialite Shoots - The Vogue Turkey Editorial Celebrates Candy and Ice Cream
SCORE: 5.8
Warm 8,666 Clicks Pub: May 31, 12
Glam Snacking Socialite Shoots
The Vogue Turkey June 2012 Editorial Celebrates Candy and Ice Cream
Mid bite is usually not the most attractive position to be photographed in, but the Vogue Turkey June 2012 editorial manages to make it look high fashion and totally appealing. Starring model Emre... [More]
High Society Celebritorials - The Vanity Fair 'Hollywood's Rebel Belle' Spread is Elite
SCORE: 4.1
Warm 5,597 Clicks Pub: Jun 27, 12
High Society Celebritorials
The Vanity Fair 'Hollywood's Rebel Belle' July 2012 Spread is Elite
The July 2012 Vanity Fair ‘Hollywood’s Rebel Belle’ editorial hones in on the most regal aspects of Twilight actress Kristen Stewart. Stewart has been immortalized for her work in... [More]
Racy Socialite Editorials - The Paris Hilton GQ Russia Photoshoot Shows Off the Heiress Lifestyle
SCORE: 1.9
Untested 1,278 Clicks Pub: Sep 2, 12
Racy Socialite Editorials
The Paris Hilton GQ Russia Photoshoot Shows Off the Heiress Lifestyle
The Paris Hilton GQ Russia photoshoot features six shots of the stunning heiress and socialite. Surprisingly free from drama lately, Paris Hilton shows that she has the modeling chops to backup her... [More]