DEMOGRAPHICS
ALL TRENDS
Exploratory Selling
Convenient Retail
Branded Obvious
Modified Tough
Chic Concealment
Odd Romance
Extrava-Tech
Unisex Dress
Caffeinated Confections
Virtual Self-Branding
Denim Reinvention
Social EYES
Everyday Sommelier
Smart Scrawling
Touchless Transfer
Magnetic Marvel
Elusive Luxury
Vending 3.0
Retro Elegance
DIY Detection
Deceptive Design
Affection Aid
Pajama Chic
Safe Cycle
Pinned Promotion
Play Plates
PETomatic
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Convenient Retail
At-home sampling and personalized services offer the ultimate in shopping ease
Implications - Designer eyewear brand Warby Parker was one of the first fashion pioneers of the at-home sampling business model, and now other apparel and accessories brands are taking a cue, offering customers the ability to sample and customize products from the comforts of their own homes. While customization has been heavily emphasized in retail over recent years, now it must also be married with convenience. Thus, retail is entering an era in which ease of shopping is rapidly becoming the essential factor in the purchasing decision.
| Score: 6.3 |
This Year and Mild
Top 5 Examples:
Date Range:4,453 Total Clicks Jul 12 - Jan 13 |
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At-Home Apparel SamplingFrank & Oak Allows Men to Enjoy Shopping Without the HassleIt’s a well-know fact that most men dislike shopping for the following reasons: having to go into the store, having to wait around for whoever they’re shopping with to be done in the... [More] |
Monthly Clothing SubscriptionsLe Tote Lets Users Rent Full Outfits for $49 per MonthRentable clothing has been on the rise in the fashion industry, and now there is even a subscription-based service, Le Tote. Le Tote is a San Francisco-based startup that tackles a problem many... [More] |
Personalized Virtual BoutiquesBoutine Lets You Create Your Own Outfits, Shop Looks & Earn MoneyIf you’re a fan of Polyvore, you will fall in love with the virtual fashion platform Boutine. Boutine.com is an online boutique and social shopping site that lets users mix and match items to... [More] | |||||||||
Custom Online TailoringThe Black Lapel Retailers Take Measurements on the WebBlack Lapel, a formal suit company based in New York, takes the bespoke measurements of its male clientele through its website. Users of the online forum are assured of the precision of each piece,... [More] |
Virtual Fashion SamplingWebcam Social Shopper by PrestShop Creates an AR Fitting RoomMany retailers, both online and offline, have launched virtual and augmented reality fitting room innovations, and PrestShop is joining the club with the creation of the Webcam Social Shopper.
The... [More] | ||||||||||
