Crowdsourced Gifting

Gifting becomes more communal through collaborative, crowdsourced apps

Implications - Adding another level of engagement to the gifting process, branded apps are turning to crowdsourcing and crowdfunding techniques to turn the process into a more collaborative activity. Providing a platform where large groups can easily contribute funds, designate gifts and offer input, these apps speak to a desire to not only make social activities like gifting more convenient, but also for day-to-day processes that are more communal in nature.
SCORE: 3.7
This Year and Untested Top 4 Examples: 2,156 Total Clicks Aug 15 - May 16
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Consumer Insight Topics: TechMobile
Social Gifting Apps - This Messaging App Makes It Easy for Consumers to Purchase Gifts on the Go
SCORE: 5.7
Warm 750 Clicks Pub: Oct 28, 15
Social Gifting Apps
This Messaging App Makes It Easy for Consumers to Purchase Gifts on the Go
‘SwiftGift’ is a messaging app that makes it easy for consumers to purchase gifts for anyone in their contact list. With the holidays rapidly approaching, many people are starting to... [More]
Collaborative Gift-Giving Apps - The 'Giftfund' App Allows Multiple People to Contribute to a Gift
SCORE: 3.2
This Year and Untested 624 Clicks Pub: May 3, 16
Collaborative Gift-Giving Apps
The 'Giftfund' App Allows Multiple People to Contribute to a Gift
‘Giftfund’ is a crowdsourced gift-giving application that allows multiple different people to contribute to the cost of a gift. One of the problems with giving a group gift is that the... [More]
Social Gifting Apps - The 'Its on Me' App Makes It Easy to Remotely Treat a Friend
SCORE: 2.6
Untested 466 Clicks Pub: Aug 14, 15
Social Gifting Apps
The 'Its on Me' App Makes It Easy to Remotely Treat a Friend
Just as buying a gift card will treat a friend to a product or service on your behalf, the ‘It’s On Me’ app works in the same way via a mobile device—without the need to fuss... [More]
Crowdsourced Gifting Apps - The 'Gift It' App Takes a Page from Crowdfunded Campaigns
SCORE: 2.1
This Year and Untested 316 Clicks Pub: May 3, 16
Crowdsourced Gifting Apps
The 'Gift It' App Takes a Page from Crowdfunded Campaigns
The ‘Gift It’ app for Android from GAVA Technologies is like the Indiegogo or Kickstarter of gift-giving. Unlike most gift-sharing platforms that require a user to pay for a recipient&#... [More]
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