Blatant Purity

Natural and organic goods showcase authenticity through clear-cut wording

Implications - As concerns over processed and manufactured foods rise, brands are responding with blunt and informative packaging designs to convey a natural makeup. Using bold typography and simplistic labeling to list ingredients or a lack of preservatives, these product designs offer consumers peace of mind through packaging that directly addresses potential concerns.
SCORE: 5.2
Warm Top 4 Examples: 10,418 Total Clicks Jul 13 - Aug 15
Popularity
Activity
Freshness
DEMOGRAPHICS
Biodegradable Chip Packaging - The Boulder Canyon Chip Snacks are Sold in Compostable Bags
SCORE: 6.3
Hot 1,738 Clicks Pub: Sep 16, 14
Biodegradable Chip Packaging
The Boulder Canyon Chip Snacks are Sold in Compostable Bags
Boulder Canyon is making an effort to save the environment thanks to its eco-friendly packaging for its chip snacks. The bags the chips are sold in are 100% compostable in the hopes of reducing the... [More]
Earthy Restaurant Branding - Botanica's Brand Identity Boasts Eco-Friendly Design Elements
SCORE: 4.6
Warm 6,865 Clicks Pub: Aug 5, 15
Earthy Restaurant Branding
Botanica's Brand Identity Boasts Eco-Friendly Design Elements
Botanica’s brand identity boasts an eco-friendly design style that is conceived by Bunker3022’s creative team. This eatery’s branding is earthy and wholesome, illustrating the... [More]
Minimalist Juice Packaging - The JuCLEANSE Simple Branding Emphasizes the No-Frills Ingredients
SCORE: 4.4
Warm 724 Clicks Pub: Aug 22, 15
Minimalist Juice Packaging
The JuCLEANSE Simple Branding Emphasizes the No-Frills Ingredients
Designer Oscar Bastidas Caracas uses simple branding is his new packaging design for South American juice company jusCLEANSE. The new aesthetic is clean, minimal and extremely simple to emphasize... [More]
Aspartame-Free Gum - PUR GUM Keeps its Ingredients Healthy
SCORE: 3.7
Mild 1,091 Clicks Pub: Jul 18, 13
Aspartame-Free Gum
PUR GUM Keeps its Ingredients Healthy
PUR GUM is an aspartame-free gum aimed to keep users healthy. The gum is sweetened with Xylitol, a naturally occurring sugar alcohol and a healthy alternative to sugar and artificial sweeteners.... [More]