Elderly Entertainment

Seeking to maintain excitement, aging consumers turn to youthful activities

Implications - While old age often comes with connotations of being a stage of life that lacks excitement, a shift toward more positive views of retirement has consumers seeking out new ways to maintain a thriving social life. Activities like online dating and gaming events combine entertainment with a desire to maintain aspects of one's youth, even in old age.
SCORE: 4.7
Mild Top 6 Examples: 9,953 Total Clicks Jan 12 - Jun 15
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DEMOGRAPHICS
Consumer Insight Topics: LifestyleFoodSocial Good
Golden-Age Social Networking - The Stitch Service for Senior Citizens Helps Connect Older Folk
SCORE: 5.8
Warm 1,666 Clicks Pub: Sep 15, 14
Golden-Age Social Networking
The Stitch Service for Senior Citizens Helps Connect Older Folk
Stitch is an online service for senior citizens that aims to help connect them with other people their age. The increasingly popular service was started by Australian national Andrew Dowling, who... [More]
Grandma Graffiti Workshops - The LATA 65 Lisbon Project Teaches Street Art Culture to Seniors
SCORE: 3.6
Mild 1,161 Clicks Pub: Jun 2, 15
Grandma Graffiti Workshops
The LATA 65 Lisbon Project Teaches Street Art Culture to Seniors
Old meets young with the LATA 65 Lisbon initiative, which sets out to teach senior citizens the history of street art and the techniques behind the art form. Following the workshops, the aspiring... [More]
Projected Chess Sets - TEPOS is Hi-Tech Entertainment Designed for the Elderly
SCORE: 4.1
Mild 2,986 Clicks Pub: Jan 2, 12
Projected Chess Sets
TEPOS is Hi-Tech Entertainment Designed for the Elderly
TEPOS (Tangible Entertainment Projection System) is an entertainment/gaming center designed to be used specifically by the elderly. TEPOS is a multifunctional entertainment center that lets the elderly… [More]
Old Age Dating Sites - 'Stitch' is a Dating Site Specifically for Those Over 50
SCORE: 4.2
Mild 2,110 Clicks Pub: May 31, 14
Old Age Dating Sites
'Stitch' is a Dating Site Specifically for Those Over 50
Just as there’s Tinder for a young demographic, there’s Stitch, an old age dating site for people over the age of 50. As Stitch points out, everybody needs companionship and loneliness... [More]
Elderly Style Guides - The Zoe Spawton What Ali Wore Series Depicts Senior Outfits
SCORE: 3.7
Mild 1,152 Clicks Pub: Apr 3, 13
Elderly Style Guides
The Zoe Spawton What Ali Wore Series Depicts Senior Outfits
Australian photographer Zoe Spawton has taken note of an extremely stylish elderly man. Now based in Berlin, Spawton picked up on the clothing of an older Turkish local. He proceeded to track the... [More]
Senior Citizen Restaurant Pop-Ups - Oma's Pop-Up Serves as a Social Reintegration for Grandparents
SCORE: 3.9
Mild 878 Clicks Pub: Apr 28, 15
Senior Citizen Restaurant Pop-Ups
Oma's Pop-Up Serves as a Social Reintegration for Grandparents
Oma’s Pop-Up is a noteworthy initiative in the Netherlands that uses the concept of a temporary restaurant as a means to reintegrating senior citizens at risk of isolation. The unique program... [More]