Autonomous Play

Subscription services aim to engross children with independent activity

Implications - Kid-targeted subscription services are becoming more popular among parents who use them as a method of furthering their children's education and creativity. More specifically, subscriptions geared towards individual play are gaining momentum, reflecting a parental desire to encourage children to become autonomous and self-motivated.
SCORE: 4.6
Warm Top 4 Examples: 13,180 Total Clicks Mar 15 - Mar 15
Popularity
Activity
Freshness
DEMOGRAPHICS
Consumer Insight Topics: ToysYouthLife-Stages
Educational Toy Subscriptions - Spark Box Toys' Rental Service Entertains and Educates
SCORE: 5.5
Hot 4,519 Clicks Pub: Mar 12, 15
Educational Toy Subscriptions
Spark Box Toys' Rental Service Entertains and Educates
Knowing that kids have a tendency to quickly become disinterested with the toys they play with, Spark Box Toys was set up as a rental service. Targeting young kids under the age of four, the service... [More]
Educational Craft Subscriptions - Green Kid Crafts' Activity Boxes Gift Smarts & Sustainability
SCORE: 6.7
Hot 7,076 Clicks Pub: Mar 12, 15
Educational Craft Subscriptions
Green Kid Crafts' Activity Boxes Gift Smarts & Sustainability
From pen and papers to piles of toys, trying to keep a kid entertained can rack up a lot of environmental waste—but not the activity boxes from Green Kid Crafts. With a subscription, a child will... [More]
Child Bookworm Subscriptions - The Sproutkit Subscription for Kids Gifts New E-Books Each Month
SCORE: 3.4
Mild 623 Clicks Pub: Mar 12, 15
Child Bookworm Subscriptions
The Sproutkit Subscription for Kids Gifts New E-Books Each Month
Appealing to little ones that love to read, Sproutkit is an educational e-book library that’s full of entertainment for kids up to the age of eight. The selection of books on the digital... [More]
Kiddie Voyager Kits - A Little Passports Subscription Takes Kids on a New Adventure Each Month
SCORE: 2.5
Mild 962 Clicks Pub: Mar 12, 15
Kiddie Voyager Kits
A Little Passports Subscription Takes Kids on a New Adventure Each Month
It’s not always easy to keep kids entertained, but a monthly subscription to Little Passports means that there will be something interesting coming in the mail each month to look forward to.... [More]