The 'Talk, Read, Sing' Educational T-Shirts Help Expand Vocabulary

By: Laura McQuarrie - Published: Jul 24, 2014 • References: &
It's a fact that kids from lower income homes hear 30 million fewer words than children from more affluent families, but the educational t-shirts, towels and ads from 'Talk, Read, Sing' help to bump up this number. The early years are extremely crucial for brain development and health, which can be improved by simple activities like talking, reading and singing. As the simplest way possible to help parents along with this, Talk, Read, Sing's garments and textiles are printed with conversation topics so that a parent and child can engage in a conversation at routine points in the day, such as when getting dressed, bathtime or bedtime. This includes something like asking a child to count their fingers or toes. The clothing line is free to low-income families.

Outside of the home, Talk, Read, Sing billboards offer reminders that encourage parents to make observations on the things they see. Stats for Conversational Childrenswear Trending: Older & Mild
Research: 316 clicks in 96 w
Interest: > 3 minutes
Concept: "educational T Shirts"
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Segment: Neutral, 0-12
Comparison Set: 37 similar articles, including: courtly sophisticated childrenswear, raining kidswear ads, and rosy childrenswear lookbooks.