These non-traditional coffee beverages include everything from colorful latte designs to superfood-infused drinks. Coffee continues to be a beloved necessity people enjoy the world over to keep energy levels up, whether in hot or cold form. Between freelance culture and the popularity of cafes with free wifi and the prevalence of Instagram marketing, eye-catching coffees and wellness-related recipes show how non-traditional coffee is evolving to reflect the state of society.
By including unusual ingredients like activated charcoal, algae and ayurvedic elements, coffees can do more for your physical health than keep your bowels regular. Adding charcoal also gives the latte a distinctive black hue, which opposes other popular coffee-based offerings like the viral Unicorn Frappuccino from Starbucks. Unicorn or rainbow-colored caffeinated drinks are also all over social media.
Coffee-incorporating alcoholic drinks are a more adult-appropriate take, with examples such as carbonated coffee cocktails, blended coffee beers and cold brew cocktails.
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
