Ideas
Explore the world's #1 largest database of ideas and innovations, with 459,692 inspiring examples.
Trend Reports
Discover why 1,236 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,366 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,236 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,366 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,208 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 459,692 cutting edge ideas.

Calming Cold Brews

The Cham Cold Brew Calm Features Chamomile Tea to Soothe The Body

— September 1, 2016 — Lifestyle
For consumers seeking a much more relaxing take on the popular cold brew coffee, tea brand Cham has put together a chamomile tea version that uses the same brewing style, but with a much more relaxing beverage. The drink contains an all-natural blend of relaxing herbs mixed with honey and notes of citrus to provide a chilled tea beverage that benefits the body.

The Cham Cold Brew Calm features a cold tea recipe that is meant to be enjoyed chill, and specifically not heated. This is because the herbs used are raw and steeped in a cold brew process that is similar to one used for coffee. The tea is then cold pasteurized to preserve the extraction and flavored with natural sugars for added flavor.
Trend Themes
1. Relaxing Cold Brews - Brands can experiment with combining tea blends and brewing styles to create cold brew products that cater to consumers looking for more relaxing beverages.
2. Herbal Infused Beverages - Incorporating natural herbs and extracts into beverages, like chamomile tea, can offer consumers a unique and health-benefiting drinking experience.
3. Cold Pasteurization - Cold pasteurization could be an innovative method for preserving the extraction and flavor of raw herbs in cold brew tea and coffee, opening up possibilities for new product offerings.
Industry Implications
1. Tea - Tea companies can explore the cold brew method and incorporate herbs, natural sugars and flavorings to create unique cold brew blends that cater to consumers looking for relaxing or health-boosting beverages.
2. Coffee - Coffee companies can cater to consumers looking for less caffeine and more relaxation by experimenting with cold brew coffee that incorporates herbal infusions with natural sugars and flavorings.
3. Beverage Packaging - Cham's Cham Cold Brew Calm utilizes a unique brewing process and cold pasteurization method, allowing beverage packaging companies to explore creative and innovative packaging options to market cold brew tea and coffee.
1.4
Score
Popularity
Activity
Freshness