Though the September 2021 marketing trends come from a wide variety of industries -- retail, food, gaming, film and television, commerce, etc., -- many companies this month shared similar tactics for capturing consumer attention. Augmented reality advertising campaigns, virtual try-on retail apps, and experiential pop-ups were some of the most recurring trends in September.
A definite standout theme within this collection was the implementation of AR-enabled experiences by major brands. American Eagle partnered with Snapchat to launch a 'Dress Yourself' tool that allowed prospective customers to virtually try on different outfits. Likewise, Reebok released an AR app designed to let users superimpose playable basketball courts onto their environments.
Pop-up stores blending digital and physical elements -- i.e. 'phygital' stores -- were also featured prominently this past month. For example, Swiss running brand On opened the doors to a pop-up lab for runners, and Magnum launched the 'Magnum Pleasure Sensorium,' taking visitors on a journey inside the brand's newest ice cream bar.
Top 100 Marketing Trends in September
100
Digitized Fast Food Restaurants
The 'Taco Bell Defy' Store Offers an All-New Fast Food Experience
99
At-Home Scalp Care Brushes
The Wet Brush Head Start! Exfoliating Scalp Massager is Beneficial
98
Innovative cannabis packaging
Child resistant, eco-friendly cannabis packaging
97
5G Beach Workspaces
Three's Fully Connected Setup on Margate Beach Supports Remote Work
96
Functional Building Block Cars
This Life-Size Toyota Supra GR is a LEGO Vehicle That Drives
95
Fry Stealing Musicals
McDonald's 'Steal My Fries' Celebrates Friendship and Canada Reopening
94
Deepfake Movie Campaigns
Warner Bros Lets Viewers Star in the Trailer for 'Reminiscence'
93
Empowering Children's Campaigns
Rice Krispies Treats and Idina Menzel Look to Support School Kids
92
Exclusive Cookie Brand Cafes
The Oreo Cafe Shares Limited-Edition Treats, Merch and More
91
Premium Cannabis Brands
fumé is a Modern Cannabis Brand for the Experienced Cannabis Consumer
90
AR-Enabled Retail Tools
Reactive Reality Has Launched an Avatar-Based Shopping App Called PICTOFiT
89
Smart Retail Fridges
Micron Smart Vending's Machines Let Users Access Scan Codes to Access Items
88
Postpartum Care Brands
Bare Mum Addresses the Overlooked Postpartum Sector for Women
87
Branded Social Distance Events
Absolut Watermelon Organized a Pop-Up Event in a Toronto Park
86
Hyper-Limited Beer Cans
Colombian Artist J Balvin & Miller Lite Collaborated on ¡Es Jose Time!
85
Community-Focused Pop-Up Markets
Buchanan's La Reunión Celebrates Local Hispanic Culture
84
Immersive Ice Cream Pop-Ups
The Magnum Pleasure Sensorium is a Tasting Experience Like No Other
83
Designer Ice Cream Bags
Rebecca Minkoff and Magnum Ice Cream’s Debuted a New Insulated Handbag
82
Digital Space Billboards
Space X Partners with GEC In Effort to Begin Running Ads in Space
81
Exclusive Pop-Up Diners
The Amex Gold Card Pop-Up Diner Shares an Experience for Cardholders
80
Charitable Candle Collections
Calyan Wax Co. is Looking to Promote Human Dignity
79
Anti-Spill Beer Devices
Belgian Moon LightSky Debuted a New Anti-Spill Device - the Stabeerlizer
78
Interactive Retail Vending Machines
'& Other Stories' Launches a Cosmetic Sampling Vending Machine
77
Pop-Up Running Labs
On's Performance Running Lab Helps Runners Harness Their True Potential
76
Five-in-One Skincare Tools
The NUDESKIN by NUDESTIX x BEAUTY MAGNET Simplifies Routines
75
Inclusive Baby Cosmetics
The Baby Dove Melanin-Rich Skin and Curl Nourishment Collection is Rich
74
Pride-Themed Rainbow Suites
The bubly Rainbow Suite Celebrates the LGBTQ+ Community
73
Uplifting Urban Gyms
Asics & Mind are Inspiring Movement & Mood Boosting in the City
72
Reusable Bottle Birch Waters
ÖselBirch x Andre Fangueiro Fermented Birch Water is Limited-Edition
71
Virtual Back-to-School Avatars
American Eagle Made Bitmoji Apparel for Snapchat's 'Dress Yourself'
70
Resignation-Themed Canned Cocktails
F!VE Drinks Co Debuts New Drinks to Celebrate Those Quitting
69
Small Business Workshop Series
The TikTok Small Biz Block Party Supports Small Businesses Recovery
68
Eco Grass-Made QSR Packaging
McDonald's Germany Grass Paper Packaging is Being Tested
67
Vibrant Cruelty-Free Cosmetics
Sugarpill Recently Debuted its 10th Anniversary Collection
66
VR-Based Music Events
Telekom Electronic Beats Launches Interactive Music Space 'The Cube'
65
Mono-Material Baby Food Packaging
This Heinz Baby Food Pouch is Highly Recyclable
64
Functional Plant-Based Tonics
Plants By People Tonic Comes in Powdered Single Servings
63
Luxury Handbag Machines
eBay's Luxury Handbag Machines Share Coveted Designer Bags
62
Bowl-Hugging Cereal Toys
Kellogg Bowl Buddies Make Breakfast Meals More Fun
61
Virtual E-Bike Riding Experiences
VR-Enabled Test Rides Are Now Available for UBCO 2x2 Bikes
60
Cutting-Edge Virtual Retail Platforms
Obsess Secures Major Funding for Immersive Shopping Tech
59
Cocktail-Inspired Chocolate Bites
After Eight Mojito & Mint Offers a Crisp, Refreshing Flavor
58
Powerful Underarm Brightening Kits
kaia Naturals’ Kit Features the Takesumi Bright Deodorant
57
Chicken-Themed Hotels
The House of Harland by KFC Has a Dedicated Chicken Concierge Service
56
Pop-Up Tennis Museums
The Wilson Pop-Up Museum Pays Homage to the Sport & Athletes
55
Cohesive Skincare Brand Designs
'Free The Birds' Unveils New Branding for Skin Therapy
54
In-House Pet Food Brands
Kindfull Pet Food is Arriving Exclusively at Target Locations
53
Holiday-Ready Candy Products
The 2021 Mondelēz International Christmas Products Have Been Unveiled
52
Storytelling Wine Displays
Looma's Education Platform Helps Customers Make Informed Choices
51
QR Code Caps
Nestlé Milo Teen Protein Drinks Engage Gen Z Consumers Via Packaging
50
Chocolate-Covered Carrot Snacks
Rootles Come in Milk and Dark Chocolate Flavors
49
Walk-Thru Billboards
McDonald's Walk-Thru Billboard Serves Up McFlurrys in London
48
At-Home Entertaining Partnerships
HBO MAX x Moët Hennessy Elevate Entertaining Experiences at Home
47
Chocolaty Reward Program Sodas
The Dr Pepper FANtastic Chocolate Soda Won't Be Available in Stores
46
Free-From Cookie Snacks
REAL Cookies from Get Real Foods Come in Three Flavors
45
Holiday Gifting Chocolate Products
These Ferrero Christmas Products are Arriving for 2021
44
Mature Haircare Products
The Hair Biology Color Brilliance Collection Has Four Products
43
Free Pizza Menus
Domino's is Giving Away Millions in Free Food to Randomly Selected Customers
42
Musical Breakfast Cereal Boxes
Reese’s Puffs Created Playful Packaging That Interacts with AR
41
Internationally Inspired Chocolate Products
The Ritter Sport 'Taste the World' Range is Accessible
40
Influencer Pet Technology Ads
Charli D'Amelio and Family Partnered With Cesar Millan's Halo
39
Floral Cocktail Bars
Fleuriste ST~GERMAIN is a Flower Shop and Cocktail Bar
38
Fruit-Forward Marine Collagen Supplements
Indigo Marine Collagen Has Introduced Three New Flavors
37
Vegan-Friendly Bedtime Drinks
The Sleep Well Oat Drink is Available at Holland & Barrett Stores
36
VR-Enabled Concert Experiences
Megan Thee Stallion Set to Launch Immersive Theatrical Show
35
Fortune-Telling Chocolate Campaigns
Cadbury Targets Millennials by Playfully Predicting the Future
34
Carbon-Neutral Travel Packs
Peak Design is Offering Shoppers a Travel Bundle Discount
33
Monstrous Hybrid Breakfast Cereals
The General Mills Monster Mash Cereal Features Retro Branding
32
Age-Friendly Beauty Campaigns
Ilia's 'In Between Us' Campaign Features Popular Boomer Influencers
31
Child-Focused Immunity Support Drinks
Actimel Kids Comes in Two Flavor Options
30
Digestive Health-Focused Yogurts
The Gut Glory Yogurts Come in Two Pack Sizes
29
Lavender Farm Events
Terre Bleu is Closing the Farming Season with an Exciting Collaboration
28
Meatball-Scented Candles
IKEA's Novelty Scented Candle Reminds of a Favorite Food Court Dish
27
Globally Inspired Aperitif Campaigns
Aperol Spritz is Bringing a Taste of Italy to Canadians
26
Immersive Cityscape Shops
Diptyque Created Travel-Themed Experiences in Selfridge’s Corner Shop
25
Creative E-Commerce Experiences
L’Oréal Plans to Launch a Series of Virtual Shopping Experiences
24
Basketball Court-Building AR Apps
Reebok Launches AR App as Part of 'Courting Greatness' Campaign
23
Texan Fast-Food Apparel
Whataburger Partners with Academy Sports + Outdoors in a New Clothing Line
22
Soy Candle Sample Kits
Calyan Wax Co. Allows You to Test Its Scents Before Purchase
21
Limited-Edition Tangy Snack Chips
Doritos Tangy Ranch is Arriving Alongside a Returning Favorite
20
Meme-Inspired Hot Dogs
Oscar Mayer Created "Hot Doge" Wieners to Raise Money for Charity
19
Flavor-Packed Hard Teas
The Twelve5 Rebel Hard Tea is 100-Calories Per Can
18
Urban Beach Pop-Ups
Aperol's Pop-Up Brings the Italian Beach Experience to the UK
17
Billboard-Inspired NFT Logos
DKNY is Auctioning Its New Logo as a Non-Fungible Token
16
Organic Premium Olive Oils
Kosterina Launched a New Organic EVOO, Delivering on Taste & Refinement
15
Fall-Themed At-Home Cafe Products
Starbucks Fall Grocery Store Products are Arriving This Month
14
Natural Bathroom Cleaning Duos
AspenClean’s Natural Bathroom Cleaner & Microfiber Cloth are Safe
13
Ready-to-Drink Small Serving Cocktails
BeTini Minis Come in Four-Packs of 200ml Bottles
12
Squalane-Enhanced Rose Oils
Biossance’s Squalane + Vitamin C Rose Oil is Result-Driven
11
Microdosed Cannabis Seltzers
Lift Seltzer Has 2mg of THC and 6mg of CBD Per Can
10
Eco-Conscious Crystal Deodorants
Biork's Crystal Deodorant is Free-From and Very Sustainable
9
Lifestyle-Focused Gummy Vitamins
These New Nature’s Truth Gummy Vitamins Come in Three Options
8
Premium Textural Chocolate Bars
These New Ferrero Rocher Chocolate Bars Come in Three Flavors
7
Snack Cake Breakfast Products
These New Hostess Breakfast Snacks Offer Twists on Favorites
6
Celebrity Co-Created Perfume Mists
The Anitta X Sol De Janeiro Perfume Mist is Fresh and Vegan
5
Highly-Nourishing Reparative Shampoos
Olaplex’s N°4 Shampoo Counters Everyday Stresses
4
Mindfulness-Enhancing Beauty Products
Solvasa’s Mindful Moments Collection Calms the Mind
3
Sensitive Skin-Focused Campaigns
Cetaphil Leverages Social to Target Consumers with Skin Concerns
2
Squalane Soothing Gel Cleansers
Biossance’s Squalane + Amino Aloe Gentle Cleaner Launched Recently
1
Shine-Enhancing Hair Mists
The Batiste Touch of Gloss Shine Mist Comes in Three Formulas
Related Ideas
AR Beverage Launches
Monster Energy Revealed Fantasy Ruby Red in Augmented Reality
AI-Generated Beauty Images
Elizabeth Arden Uses Generative AI to Enhance Archival Images
AR Runway Experiences
Vogue & Snap Created Custom Augmented Reality Experiences for Vogue World
AR Retail Kiosks
BIG Digital and DeepAR Bring Mobile & Desktop Try-Ons to Store Settings
Doll-Themed Fashion Collections
Bloomingdale’s Celebrates the Barbie Movie with New Capsule
AR Fashion Pop-Ups
ZERO10 + Crosby Studios Set Up a Shop with Digital-Only Clothing
AI-Generated Fashion Campaigns
Casablanca Spring/Summer 2023 Conveys a Hopeful Future
Interactive Arcade Storefronts
JD & Snap London Created an AR Storefront for Christmas
Expressive AR Fashion
Innovation Metaverse Design Story is a Digital Collection from H&M
Bag-Modeling AR Mirrors
Coach's Digital Experience Lets Shoppers Digitally Try Its Tabby Bag
Interactive AI Jewelry
Perfect Corp. & REZA Offer an Immersive Digital Try-On Experience
Digital Fashion Labels
Digital Fashion by Printemps is a 40-Piece Virtual Collection
Virtual Beauty Storefronts
The Clinique Lab is a Next-Gen Digital Retail Concept
Virtual Beauty Brand Ambassadors
Nars Cosmetics Unveiled a Trio of Meta-humans—the Power Players
AI-Powered Shopping Apps
Shoptrue Curates Personalized Fashion Picks with Artificial Intelligence
Dynamic Metaverse Billboards
Roblox is Allowing Brands to Put 3D Promos in Virtual Worlds & Games
Creative Play Pop-Ups
The Sharpie Studio Offered Opportunities for Creativity at SXSW
AI-Generated QR Codes
Coca-Cola Created Enhanced QR Codes with Musical & Visual Elements
Interactive In-Store Ads
Visibubble Brings Mobile Messaging Capabilities to Store Shelves
Multi-Brand Virtual Malls
Bloomingdale’s Virtual Experience Spotlights Beloved Brands
Digital Celeb Shopping Experiences
This Walmart Digital Shopping Experience Has Customized Carts
AR-Enabled E-Commerce Products
Nextech AR Launches 'ARitize Configurator' For Shopify
Gen Alpha Marketing Campaigns
Claire's is Targeting TikTok Growth for its Latest Ads Spending
Triangle-Hunting AR Lenses
Doritos' Triangle Tracker Lets Snapchat Users Unlock Rewards & More
AR Retailer Haircare Experiences
Walmart Beauty Virtual Try-On Now Includes Hair Color Products
AI Travel Campaigns
Away's Extraordinary Is Out There Uses AI to Show Real-World Destinations
AR Bracelet Billboards
This Tiffany Lock Bracelet Billboard Virtually Unboxes Itself
AR-Based Store Replicas
Lowe's Will Create a 'Digital Twin Store' Using Augmented Reality
Digital Streetwear Collaborations
The Fabricant x Highsnobiety Dropped During Paris Fashion Week
AR Shopping Malls
American Express' Door to Shop Small Highlights 10 Small Businesses
NFC-Enabled Face Stickers
Shu Uemura's Limited-Edition Stickers Create Digital Content
Weather-Triggered 3D Ads
Volta Media Launches Interactive 3D OOH Ad Options for Marketers
Augmented Reality Stores
Zero10 is Debuting Its AR Store Prototype at Viva Technology in Paris
Magazine-Integrated QR Features
ARCADE Launches the ELLE x Clarks Shoe Visualiser and Experience
AI-Powered Cultural Trend Tools
Huge's Culture Decoder Uses AI to Understand Cultural Trends
Interactive Beauty Metaverses
Fenty Beauty's First Campaign on Roblox Has Mazes & Scavenger Hunts
E-Commerce Beauty Packaging
Aptar Beauty + Home's Redesigned Packaging is "E-Commerce Capable"
AR-Revived Premium Art Projects
Musée de Louvre and Snapchat Presents the Egypt Augmented Project
Mixed-Reality Cola Billboards
This 3D Coca-Cola Billboard Dispenses Real, Cold Drinks
AR-Enhanced Design Processes
Puma Improves Its Manufacturing Practices with ARsenal by CGTrader
Historic Fashion Try-Ons
The Design Museum's London Fashion Exhibition Integrates AR Mirrors
AR Sampling Advertisements
The #TakeATaste Campaign Shares Free Coca-Cola Zero Sugar Bottles
Smart Shopping Cart Ads
Instacart Unveiled Ads for Its AI-Powered Caper Carts
Digital Holiday Dresses
Bershka x DressX Digital Going Out Collection Targets Gen Z Customers
AR Beauty Pop-Ups
Pat McGrath Labs x Google Teamed Up to Share 'The Art of Beauty'
Creative-Focused Sportswear Campaigns
adidas Celebrates Creativity with Ama Qamata and Dee Koala
AR Halloween Costume Try-Ons
Snap Inc. and Disguise Release a New Halloween AR Shopping Feature
AI-Powered Billboard Campaigns
Revolve Showcases an AI-Generated Billboard Campaign and Collection
AI-Powered Retail Tools
Walmart is Introducing a New Series of AI Tools for Customer Experience
Fashionable Phygital Coats
Private Policy AW23 Took to the Metaverse
Circular Fashion Pop-Ups
The Coachtopia Pop-Up Brings Luxury Circular Fashion to Gen Z
Y2K Shopping Pop-Ups
Klarna's House of Y2K Explores the Evolution of Shopping Since the 2000s
Immersive Back-to-School Pop-Ups
Sprayground's NYC Pop-Up Invites Visitors to Travel Back in Time
Phygital Fashion Campaign
Pacsun's PacVerse Campaign Shows a Real Life Cast Entering the Metaverse
Hair Brand-Backed AR Lens
TRESemmé and Snapchat Collaborate to Create an AR Lens
AR Music Concerts
The Rolling Stones Bitmoji Show Lens Promotes a New Album
Advanced Adaptive Retail Experiences
Walmart Unveiled New Retail Technologies at CES 2024
Augmented Outerwear Mirrors
Ugg's Flagship Highlights Cold Weather Apparel with a Zero10 Mirror
Mixed-Reality Shopping Apps
StockX Launched an Immersive Way to Shop with the Apple Vision Pro
Beauty School Pop-Ups
Pinterest is Launching an In-Person Beauty School in London
Accessible Virtual Try-On Services
Perfect Corp. Launches 'Makeup Virtual Try-On Online Service'
AI-Powered Marketing Tools
This E-Commerce Tool Uses Customer Data to Project Reward Impacts
Autumn eCommerce Fashion Pop-Ups
This SHEIN Pop-Up Will Celebrate the Arrival of Fall Fashions
Phygital Fashion Brands
PUNK Challenges Conventions with Digital Assets & Physical Tracksuits
Food Truck Billboards
McDonald's Transformed Billboards into Digital Food Truck Displays
Product-Tracking Digital Brochures
'Another Tomorrow' Partnered with 'EVRYTHNG' for Transparency
Beauty Brand Accelerator Programs
Walmart Start™ Returns to Discover Next Gen Beauty Brands
Community Commerce Pop-Ups
TikTok Shop UK Opened a Pop-Up on London's Oxford Street
Travel-Focused Marketing Guides
TikTok Debuts a Playbook for Travel Marketers to Foster Engagement
AI-Powered Fintech Tools
Square Introduces Ten New Generative AI Features for Content Creation
Immersive Hybrid Billboards
Meta's Halloween Thrillboards Tease Immersive Meta Quest 3 Experiences
AI Beauty Shopping Apps
Trendio's Video Shopping App Shares Personally Curated Content
Trendy Metaverse Sportswear
adidas Enters the Virtual World Through a Roblox Collaboration
AR Yogurt Packaging
Chobani's Interactive Yogurt Packaging Engages Snackers for Halloween
Idol Singer Breakfast Promotions
Mos Burger Offers Dining Experience with Idols via AR
Interactive Activewear Metaverses
Alo Yoga Launches a Virtual Reality Shopping Experience
Color-Blasting AR Games
Samsung's Can You Beat the Box is an Exclusive Digital Game
Phygital Fashion Retail Experiences
Macy's mstylelab Digital Shopping Platform is Immersive
Phygital Fashion Platforms
Macy's and Journee Debut the mstylelab Platform for Users
Communication-Based Immersive Exhibitions
Intuit Mailchimp and Design Museum Present Email is Dead
AR Fragrance Campaigns
Lacoste's Two-Day Experiential Pop-Up Targets Gen Z Shoppers
Back-to-School Metaverse Campaigns
Kickers UK Created a Kids' Footwear Campaign Through Roblox
AR-Powered Cereal Games
General Mills Releases a New Digital Monster Game for Consumers
Forward-Thinking Wedding Pop-Ups
Anthropologie Weddings x Pinterest Shares Emerging Styles
Eco Tech Accessory Pop-Ups
The CASETiFY Style Lab Highlights the Work of Gen Z Fashion Students
QSR Gen Z Campaigns
Chipotle Targets Gen Z with Wellness Snapchat Lens and Menu Items
Interactive Phygital Hoodies
Beyond's Phygital Fashion Capsule Can Be Tried on with AR
AR Selfie Booths
BBC's Pop-Up Booth Lets Passersby Try on Augmented Reality Animal Masks
Social Media Candy Campaigns
The Starburst 'Ask the Universe' Campaign Engages Gen Z on TikTok
Record-Breaking AR Mirrors
Maybelline New York & FFFACE.ME Debuted a Large Interactive Experience
AR-Powered Furniture Lenses
Google Search Now Supports AR-Based Ikea Furniture Try Outs
AR-Based Skincare Try-Ons
J.C. Penney Recruits Revieve for an AR and AI-Based Cosmetic Experience
Experiential Shopping Platforms
sune Shares a Fun and Engaging Way for Gen Z to Shop
Product Exploration Retailer Tools
These New Instacart Discovery Tools Connect Brands to Retailers
Try-On E-Commerce Solutions
Zero10 Launches the New AI-Enabled Try-On Tools for E-Commerce
Artist-Styled Nostalgic Lookbooks
AURALEE and New Balance Reimagine Archival Fashion Designs
Shoppable Luxury Fashion Films
Tom Ford Allows Consumers to Seamlessly Shop Its Spring 2024 RTW
Virtual Appliance Showrooms
Samsung's Shoppable Instagram Profiles Replace Department Stores
Musical Back-to-School Campaigns
AE is the First to Use TikTok SoundOn for a Campaign
AR Coronation Crowns
Sky News' Augmented Reality Experience Replicates the British Crown Jewels
Social Marketplace Updates
Instagram Launches a Marketplace to Better Connect Brands and Creators
AR Garment Try-Ons
H&M Launches a Virtual Try-On Lens Wearable Through Augmented Reality
AR Furniture Testing Features
Pinterest Lets Users View Virtual Furniture in their Homes
Interactive AR Experiences
The Sendit App Engaged Gen Alpha on Valentine's Day
All-Angle Sneaker Shopping Engines
Google Search Allows Users to View Shoes from All Angles
AI-Generated Shopping Campaigns
Sandton City's Latest Campaign Integrates Smart Technology
AR Secondhand Shops
American Eagle Outfitters' RE/AE Shop Spotlights Sustainable Goods
Beauty-Focused Shopping Apps
The 'Trendio' Live Shopping App Offers Access to Beauty Content
Conversational Campaign Creators
Creating Google Ads Campaigns is Simpler with AI Chat Features
Spa-Like AR Filters
Garnier's Vitaverse Immerses Beauty Lovers in a Serene Spa Setting
Shoppable Luxury Fashion Films
Louis Vuitton Delivers Resort 2024 with an Interactive Experience
Sports-Inspired Pop-Up Shop Metaverses
Meetkai Announces Its Partnership with THINK450 at CES 2024
Spring-Ready Fashion Editorials
The Garbstore Presents its New Campaign for the SS23 Season
Virtual Beauty-Focused Stores
Laura Mercier Debuts the Virtual ‘World of Beauty’ Store
AR Pizza Menus
Hungry Howie's Uses AR to Promote a Secret Pizza Menu
Digital Retailer Strategy Updates
This Walmart eCommerce Update Refreshes the Website and App
Virtual Game Tourism Campaigns
Cape Town Launches a Virtual Game for a New Tourism Campaign
Digitally Enabled Packaging
Displai's AR Creates Engaging Experiences with Product Packaging
Earth-Honoring AR Games
Balenciaga Launches the Regenerative Agriculture Experience
Authentic Ambassador Campaigns
BeReal is Looking for "The Realest Person on Earth"
Offline Shopping Campaigns
'Shop Offline' Helps People Rediscover the Joy of Real-World Shopping
Interactive AR Galleries
Chips Ahoy's Happy By Design Campaign Spotlights Multicultural Artists
Social Media-Integrated AI Lenses
Snapchat Launches the New AR Lenses with ChatGPT
AR Voter Campaigns
Snapchat & the Dutch Ministry Engaged and Inspired Gen Z Voters
AR-Based Map Features
Google Introduces the 'Search with Live View' Function for Google Maps
AR-Enabled Google Tools
Google Launches a Slew of New Features for Search, Shopping, and Maps
AR-Powered Brand Experiences
Marcolin Debuts an AR Experience for Employees and Customers
Stigma-Reducing Period Brands
August Relies on Playful and Wholesome Branding
AR-Powered Shopping Apps
Walmart Releases a New Augmented Reality Feature for its iOS Application
Modern Digitized Bookshelves
September is a Digital Bookshelf Where You Can Display Achievements
AR-Based Video Games
Graffity, Qualcomm, and Nreal Launch Two New Augmented Reality Games
Offline Community Marketplaces
Aerie’s Hidden Gem Marketplace Created a Shared Space for Brands
Color-Changing Fall Fashion
Anrealage Unveils New Clothing Designs at Paris Fashion Week
Retailer-Backed Holiday Experiences
J. Crew Launches a New AI-Powered Holiday Experience
Ad-Focused Reaction Tools
Wunderman Thompson Launches 'Reveal' for Gauging Audience Responses
Mental Health Branding Initiatives
L.L.Bean Digitally Detoxed for Mental Health Awareness Month
AR-Based Eyewear Try-Ons
Amazon Fashion and Snapchat Partner on an AR Eyewear Shopping Lens
Inclusive Try-On Programs
Perfect Corp. Connects Beauty Brands with Digital Beauty Innovation
Subtle Marketing Pop-Ups
FOMO Nudge Encourages Users to Buy with Subtle Pop-Ups
New Year Sandwich Promotions
This Urban Eat On-Pack Promo Offers Hundreds of Prizes Up for Grabs