The Batiste Touch of Gloss Shine Mist is a new product from the dry shampoo brand that's focused on helping a person increase the look, feel and shine of their hair between washes. The product works by being applied to the hair and will provide a lightweight shine that won't weigh down hair that hasn't been freshly washed. The haircare product is reported to last for up to eight-hours to make it great for use in the morning or before heading out in the evening.
The Batiste Touch of Gloss Shine Mist comes in three scent options to choose from including Champagne Sorbet, Wildberry Blossom and Coconut Crush. The product is formulated with natural and plant-based extracts, and is exclusively available for purchase at Ulta Beauty.
What Makes This Trend Stand Out
- Shine-enhancing Hair Products
- Disruptive innovation opportunity: Developing haircare products that can enhance hair's shine without weighing it down.
- Plant-based Extracts in Hair Products
- Disruptive innovation opportunity: Using natural and plant-based extracts in hair products to appeal to environmentally conscious consumers.
- Dry Shampoo Alternatives
- Disruptive innovation opportunity: Creating alternative products to dry shampoo that can refresh hair between washes without the use of powders or aerosols.
Sectors Adopting This
- Haircare
- Disruptive innovation opportunity: Incorporating new technology and ingredients in haircare products to meet the needs of consumers who want to extend the time between hair washes.
- Personal Care
- Disruptive innovation opportunity: Developing personal care products that are plant-based to appeal to consumers who are focused on natural ingredients.
- Beauty Retail
- Disruptive innovation opportunity: Offering exclusive products at beauty retailers to attract customers with unique and innovative personal care offerings.
