These Ferrero Christmas Products are Arriving for 2021
Michael Hemsworth — August 7, 2021 — Marketing
References: ferrero & talkingretail
These new Ferrero Christmas products have been announced by the brand for the upcoming 2021 holiday season to provide consumers with a range of options to pick up for their family, friends and colleagues alike. The products come in the form of the Grand Rocher Dark, the Thorntons Cheeky Reindeer, the Thorntons Cheeky Elf and the Kinder Bueno Advent Calendar. The products will be launching in the UK later this year at a price point starting at £2.50.
Customer Director Levi Boorer spoke on the new Ferrero Christmas products saying, "We have developed our seasonal range across Kinder, Ferrero Rocher and Thorntons to provide both individual treats and sharing formats to meet shopper demand for all occasions. Although our core range may be available all year round, our Ferrero Rocher and Thorntons range make great gifts during seasonal occasions."
Customer Director Levi Boorer spoke on the new Ferrero Christmas products saying, "We have developed our seasonal range across Kinder, Ferrero Rocher and Thorntons to provide both individual treats and sharing formats to meet shopper demand for all occasions. Although our core range may be available all year round, our Ferrero Rocher and Thorntons range make great gifts during seasonal occasions."
Trend Themes
1. Personalized Holiday Chocolate Products - Innovative opportunities exist for brands to offer customized chocolate products for gifting purposes during the holiday season.
2. Sustainable Packaging for Chocolate Products - Sustainable materials and packaging designs present potential for disruptive innovation within the chocolate and gifting industries as consumers show increasing interest in environmentally-friendly options.
3. Digital Marketing of Chocolate Gift Products - Brands can leverage digital platforms and tools to market their chocolate gift products, reaching wider audiences and gaining a competitive edge in the industry.
Industry Implications
1. Chocolate Industry - The chocolate industry can embrace opportunities for innovation in gifting products, personalized products, and sustainable packaging, catering to evolving consumer preferences.
2. Gifting Industry - The gifting industry can leverage trends in personalized and sustainable gift products, utilizing innovative concepts to stay ahead in the market.
3. Marketing Industry - The marketing industry can provide innovative digital strategies for brands looking to market their chocolate gift products, incorporating social media and other digital platforms in their campaigns.
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