Perfect Corp. Launches 'Makeup Virtual Try-On Online Service'
Niko Pajkovic — August 17, 2022 — Tech
References: perfectcorp & businesswire
Perfect Corp., a beauty and fashion tech company specializing in augmented reality and artificial intelligence solutions, has announced the launch of its latest product, 'Makeup Virtual Try-On Online Service.' The new service is an end-to-end solution designed to enable independent beauty brands the ability to employ virtual try-on activations.
The Makeup Virtual Try-On Online Service has been designed to empower small beauty and fashion companies by allowing them to tap into the AR and AI try-on technology, which is currently sweeping through the industry, but being utilized almost exclusively by major labels.
“Widening the scope and reach of our innovations will undoubtedly translate into tangible growth for indie beauty brands and retailers and allow them to stand proudly alongside industry giants. We are excited to be offering our solutions to more and more brands of all sizes and look forward to seeing these technologies further integrate into modern-day e-commerce ecosystems," said Perfect Corp. Founder and CEO, Alice Chang.
Image Credit: Perfect Corp.
The Makeup Virtual Try-On Online Service has been designed to empower small beauty and fashion companies by allowing them to tap into the AR and AI try-on technology, which is currently sweeping through the industry, but being utilized almost exclusively by major labels.
“Widening the scope and reach of our innovations will undoubtedly translate into tangible growth for indie beauty brands and retailers and allow them to stand proudly alongside industry giants. We are excited to be offering our solutions to more and more brands of all sizes and look forward to seeing these technologies further integrate into modern-day e-commerce ecosystems," said Perfect Corp. Founder and CEO, Alice Chang.
Image Credit: Perfect Corp.
Trend Themes
1. Virtual Try-on Technology for Indie Brands - Small beauty and fashion brands can now utilize AR and AI try-on technology to increase engagement with consumers.
2. Digital Disruption in the Beauty and Fashion Industry - The introduction of virtual try-on technology is challenging traditional bricks-and-mortar stores and enhancing the online shopping experience.
3. Innovative Solutions for Beauty and Fashion Industry - Launching new and improved augmented reality technology solutions is key to staying relevant in the highly competitive beauty and fashion industry.
Industry Implications
1. Beauty and Fashion - Access to AR and AI try-on technology is disrupting the traditional retail shopping experience and enhancing online shopping.
2. E-commerce - Online retailers can employ innovative virtual try-on solutions to increase sales and engagement on their platforms.
3. Artificial Intelligence (AI) and Augmented Reality (AR) - The AR and AI try-on technology being employed by Perfect Corp. is driving innovation in these fields and helping to shape the future of e-commerce.
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