Preschool Coding

Parents rush to teach children about binary to get them ready for digital jobs

Implications - Piano lessons and sports teams -- staples of childhood in North America -- are being replaced by an increase in coding and binary-focused activities. As parents begin to understand the clear need to get children ready for the workforce sooner than ever, brands respond in kind with options that shift away from play and towards a more utilitarian childhood.
SCORE: 5
Mild Top 6 Examples: 25,202 Total Clicks Sep 13 - Apr 15
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Consumer Insight Topics: TechComputersYouthLife-StagesBabies
Preschooler Programming Toys - The Primo Play Set Teaches Coding Before Reading
SCORE: 6.5
Hot 15,082 Clicks Pub: Dec 20, 13
Preschooler Programming Toys
The Primo Play Set Teaches Coding Before Reading
The digital life is becoming so prevalent that designers are finding ways to introduce it to children in a more educational manner; the latest being the Primo Play Set. Instead of getting children... [More]
Code-Teaching Children's Books - Hello Ruby by Linda Liukas Gets Kids Excited About Programming
SCORE: 6.1
Warm 3,963 Clicks Pub: Jan 24, 14
Code-Teaching Children's Books
Hello Ruby by Linda Liukas Gets Kids Excited About Programming
It’s a brave new world out there and such products as Hello Ruby by Linda Liukas, the New York-based founder of Rail Girls, are preparing girls for it. It is an adorable children’s book... [More]
Playful Programming Games - Code Kingdom Teaches Coding for Children Through Play
SCORE: 6.3
Warm 3,100 Clicks Pub: Apr 22, 15
Playful Programming Games
Code Kingdom Teaches Coding for Children Through Play
Trying to get a kid excited about computational thinking and the basics of programming is a daunting task, but coding for children becomes an entertaining part of playtime when it’s... [More]
Kiddie Coding Apps - The Hopscotch App Simplifies Coding for Kids
SCORE: 4.4
Mild 1,921 Clicks Pub: May 10, 14
Kiddie Coding Apps
The Hopscotch App Simplifies Coding for Kids
Inspired by MIT’s Scratch, the Hopscotch app is designed to make programming and coding for kids fun, easy and unbeknownst to them, prep them with valuable skills for their futures. Computer... [More]
Kid-Friendly Coding Apps - The ScratchJr App Teaches Kids as Young as Five to Program Computers
SCORE: 2.2
Untested 518 Clicks Pub: Mar 31, 14
Kid-Friendly Coding Apps
The ScratchJr App Teaches Kids as Young as Five to Program Computers
Coding is the literacy of the future, and there’s no better way to teach kids how to code than an interactive app; the ScratchJr app is exactly that. This app makes it easy for kids to learn... [More]
Subtle Programming Board Games - Robot Turtles Teaches Young Kids to Think Like Coders
SCORE: 2
Untested 618 Clicks Pub: Sep 30, 13
Subtle Programming Board Games
Robot Turtles Teaches Young Kids to Think Like Coders
Robot Turtles is a new board game that is meant to get children into programming at a young age. It was created by Dan Shapiro, a programmer from Seattle, Washington. The game doesn’t teach... [More]