Ideas
Explore the world's #1 largest database of ideas and innovations, with 457,340 inspiring examples.
Trend Reports
Discover why 1,229 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,916 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,229 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,916 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,202 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 457,340 cutting edge ideas.

Mermaid Couture

Fashion and photography inspired by under-the-sea beauty

Implications - The sea has provided tremendous inspiration for designers, who have used the colors of the ocean, sea creatures and other marine elements to influence their creations from furniture to jewelry. Mermaids, or the idea of mermaids, have been of particular inspiration to fashion designers over the course of the year, as they have driven many editorial themes and provided impetus for creations like fish scale-style tights and elegant, oceanic gowns. Mermaid inspirations provide an ethereal beauty to fashion design, and can be translated into any area of design to create a feeling of fantasy and excitement that will undeniably capture attention.
Trend Themes
1. Mermaid-inspired Fashion - Fashion designers have been taking inspiration from the under-the-sea mythical creature. Businesses can take advantage of this trend by incorporating oceanic colors, textures and designs in their products to appeal to consumers looking for more adventurous and fresh styles.
2. Underwater-themed Editorials - Underwater-themed editorials have captured the imagination of readers and can be leveraged by businesses to push the boundaries when it comes to product design and to appeal to fashion-savvy consumers who are likely looking for more unique styles.
3. Water-inspired Hairstyles - Water-inspired hair, inspired by sea shells and seen on the runways, can be utilized by businesses to offer a fresh take on traditional hairstyles and appeal to a daring and fashion-savvy consumer base.
Industry Implications
1. Fashion Industry - The mermaid-inspired fashion trend has already resulted in unique underwater-themed designs that are perfect for the runway and beyond.
2. Beauty Industry - The water-inspired hairstyles trend can be utilized by the beauty industry to offer customers a unique take on traditional hairstyles that are perfect for the runway and everyday wear.
3. Photography Industry - The underwater-themed editorials trend has produced memorable and inspiring photoshoots that can be utilized by the photography industry to set a new standard for what is possible within the realm of fashion photography.
5.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
9 Featured, 71 Examples:
2,543,745 Total Clicks
Date Range:
Aug 11 — May 12
Trending:
Hot

Featured Examples

Funky Fish Tights
Funky Fish Tights
These Yosif Perez Leggings are Nautical
Israeli fashion designer Yosif Perez recently came up with some fishy legging designs. Leggings are often an afterthought to more prominent features of one’s outfit, but even the most... MORE
Moving Mermaid Editorials
Moving Mermaid Editorials
The Elle UK 'The Tempest' Photoshoot Builds on a Siren Theme
The June 2012 Elle UK ‘The Tempest’ photoshoot transforms Gwen Loos into a rather convincing mermaid. The model is found entangled in an array of seaweed, sprawled out on the beach amid... MORE
Fish Scale Fashion
Fish Scale Fashion
The Anja Rubik September 2011 Vogue UK Spread is a Must-See
Mermaid is in this fall season according to the Anja Rubik September 2011 Vogue UK, which features a series of unusual, yet striking fashions that take an underwater approach to the runway. Shot by the… MORE
Fished Mermaid Editorials
Fished Mermaid Editorials
The Harper's Bazaar Singapore May 2012 Showcases Sea-Siren Sensual
It looks like model Irene is a mermaid who was recently gifted with a new pair of legs and then fished out of the waters quite unceremoniously in the Harper’s Bazaar Singapore May 2012 editorial.... MORE
Ethereal Mermaid Editorials
Ethereal Mermaid Editorials
The Tush Summer 2012 Photoshoot Draws Inspiration from the Sea
This Tush Summer 2012 editorial makes taking a shower in the locker room a spooky and mystical experience. Filled with smoke and subdued colors, the photoshoot will make you feel like you’ve... MORE
Modern Mermaid Shoots
Modern Mermaid Shoots
The Harper’s Bazaar June 2012 Kate Moss Cover Feature is Spectacular
The Harper’s Bazaar Kate Moss June 2012 cover on a beach in Jamaica brings unbelievable grandeur to vacation shoots. Rocking a series of different gowns, beach cover ups and outrageous accessories,... MORE
Ocean Floor Editorials
Ocean Floor Editorials
The Alana Zimmer Garage Spring 2012 Photoshoot is Beautiful and Artistic
When a photoshoot is titled ‘In An Octopus’s Garden,’ chances are it is not going to be your run of the mill, everyday fashion shoot, and the Alana Zimmer Garage Spring 2012 editorial proves... MORE
Haute Oceanic Hair Styles
Haute Oceanic Hair Styles
Marcin Biedroń Shoots a Series of Aquatic Coifs
One of the three biggest fads seen on the runways this past season is water-inspired hair, which is furthered by this Marcin Biedroń shoot. Used by everyone from Karl Lagerfeld for Chanel to the... MORE
Alluring Aquatic Editorials
Alluring Aquatic Editorials
The Acque Alta in Harper's Bazaar Singapore May 2012 is Glowing
The Acqua Alta Editorial from Harper’s Bazaar Singapore’s May 2012 issue is glowing. Photographer Gan beautifully captures the model Irene in this shoreline shoot with makeup done by... MORE

Related Examples

Pool Party Editorials
Pool Party Editorials
The Velvet June 2012 Photoshoot Stars a Hospitable Valentina Zelyaeva
Sensually Saturated Photoshoots
Sensually Saturated Photoshoots
The FASHIONTREND 'Babylon' Editorial is Dark and Seductive
Sublime All-White Editorials
Sublime All-White Editorials
The Wicked White Prestage Photoshoot is Flirty and Fresh
Unusual Camping Editorials
Unusual Camping Editorials
The Harper's Bazaar Korea May 2012 Young Photoshoot is Oddly Nomadic
Shadowed Swimwear Shoots
Shadowed Swimwear Shoots
Caroline Corinth for Marie Clare Spain June 2012 is Ravishing
Minimalist Body-Conscious Editorials
Minimalist Body-Conscious Editorials
The Rama ‘Love Your Skin’ Editorial is Gorgeously
Vibrant Candid Captures
Vibrant Candid Captures
The Tommy Ton for Harper's Bazaar Korea May 2012 Issue is Punchy
Architectural Swimsuit Editorials
Architectural Swimsuit Editorials
Marie Claire Spain 'Sensorium' Stars Caroline Corinth
Royally Clashing Spreads
Royally Clashing Spreads
The Seductive Gravure Magazine Summer 2012 'Fatal Confession' Editorial
Seaside Metallic Photoshoots
Seaside Metallic Photoshoots
The Vogue Portugal 'Liga de Metal' Editorial Stars Katrin Thormann
Seaside Tresses DIY Videos
Seaside Tresses DIY Videos
Cup of Jo's Mermaid Braid Tutorial is Instructive and Eye-Catching
Civil War-Inspired Editorials
Civil War-Inspired Editorials
Edita Vilkeviciute Channels Che Guevara in V Spain 'Guerilla Girl'
Sweaty Sophisticated Photoshoots
Sweaty Sophisticated Photoshoots
Harper's Bazaar Russia May 2012 Stars a Stately Irina Nikol
Flirty Sister Photoshoots
Flirty Sister Photoshoots
'The Virgin Suicides' Inspires the Playing Fashion April 2012 Editorial
Purple-Browed Photoshoots
Purple-Browed Photoshoots
The Alana Zimmer Contributor Magazine Editorial is Futuristic
Sassy Silhouette Editorials
Sassy Silhouette Editorials
The Harper's Bazaar Mexico April 2012 Cover Shoot is Fun and Fli
80 Badass Western Looks
80 Badass Western Looks
Couture Cowboy Boots and Wild West Headgear
Gothic Minimalist Photoshoots
Gothic Minimalist Photoshoots
The Schon Magazine 'Chalk' Editorial Stars a Dark Amber Anderson
Hunkified Disney Villains
Hunkified Disney Villains
Pixiv Artist J Gives Ugly Antagonists a Handsome Makeover
Flower-Licking Fashion Ads
Flower-Licking Fashion Ads
The Cynthia Rowley Spring 2012 Campaign Stars Kristina Kulyk
Sculptural Patterned Fashion
Sculptural Patterned Fashion
The Gia Coppola Metal Editorial Showcases Stella McCartney Designs
Exotically Beachy Editorials
Exotically Beachy Editorials
The Greetings From Palm Springs I Love Fake Editorial is Luxe
Branching Body Shoots
Branching Body Shoots
The Jeneil Williams Jamrock Editorial Channels Grace Jones
Tattooed Heiress Editorials
Tattooed Heiress Editorials
The Georgia Frost by Sam Henry Photoshoot is Subtly Rebellious
Pared-Down Fashion Portraits
Pared-Down Fashion Portraits
The Sleek Magazine 'The Modernist' Editorial Stars Katrin Thormann
Garden-Embedded Lookbooks
Garden-Embedded Lookbooks
The Borne Spring 2012 Collection is Floral-Infused
Flirty 50s Lingerie
Flirty 50s Lingerie
The Fred & Ginger Spring 2012 Collection Has a Retro Pin-Up Girl Vibe
Solemn Lakeside Lookbooks
Solemn Lakeside Lookbooks
The Aritzia x Wilfred Spring 2012 Photos are Wistful
Pastel-Haired Editorials
Pastel-Haired Editorials
The W Korea March 2012 Shoot is Colorful
Experimental Seaside Ensembles
Experimental Seaside Ensembles
The Vogue Japan 'The Mermaid's Holiday' Editorial is Mythical
Mermaid-Inspired Photography
Mermaid-Inspired Photography
Ocean Dreams by Leyla Ugarte Pays Tribute to the Late Jesus del Pozo
100 Luxurious Leggings
100 Luxurious Leggings
From Social Network Stockings to Anatomic Tights
Mermaid-Inspired Pictorials
Mermaid-Inspired Pictorials
Martyna Ziemska by Patricia Imbarus is Soft and Romantic
Ferocious Feline-Inspired Fishnets
Ferocious Feline-Inspired Fishnets
Harry Holland Designs Animal Print Tights
Peculiar Pearl Headdresses
Peculiar Pearl Headdresses
Harper's Bazaar Singapore 'Tres Belle' Stars Kinga Rajzak
Childish Couture Captures
Childish Couture Captures
The Harper's Bazaar Russia 'Toy Story' Editorial Stars Daga Ziober
Icy Preppy Editorials
Icy Preppy Editorials
The Harper's Bazaar Turkey 'Pastel Ruyalar' Shoot Stars Katrin Thorman
Modernized Jacket Editorials
Modernized Jacket Editorials
The Alina Baikova Harper's Bazaar Spain Issue is Contemporary
Athletic Padding Pictorials
Athletic Padding Pictorials
Harper's Bazaar Singapore 'Model Citizen' Stars Christy Turlingt
Anatomic Tights
Anatomic Tights
Black Milk Clothing Makes You Look Ripped
Sparkling Western Shoots
Sparkling Western Shoots
The Harper's Bazaar UK 'Diamond Cowgirl' Editorial is Glam Gritty
Exotic Floral Editorials
Exotic Floral Editorials
The Kasia Struss Harper's Bazaar Spain Shoot is Vibrantly Lush
Elegant Eastern Fashion
Elegant Eastern Fashion
Zach Posen Fall 2012 Showcases Beautiful Asian Influences
Astronaut-Like Fashion
Astronaut-Like Fashion
The Harper's Bazaar Russia February 2012 Editorial Presents Spring St
Dirty Drenched Editorials
Dirty Drenched Editorials
Harper's Bazaar Australia 'Age of Aquarius' Stars Marique Schimmel
Fairytale Queen Fashion
Fairytale Queen Fashion
The Iris Van Herpen 2012 Collection is Fantastically Royal
Longboard Beauty Campaigns
Longboard Beauty Campaigns
The Nasty Gal January Lookbook is a Beachy Treasure
American Spirit Model Shoots
American Spirit Model Shoots
Ari Cooper by Richard Pier Petit for Vision Agency is Star-Spangled
Cross-Film Romances
Cross-Film Romances
Amanda Lynn Cook Re-Imagines Jack Sparrow and Ariel as Lovers
Surreal Sand Sculptures
Surreal Sand Sculptures
Carl Jara Creates Unexpected Beach Artwork
Washed-Up Netted Shoots
Washed-Up Netted Shoots
The Jaco Van Den Hoven Surface Editorial is Beachy
Badass Beach-Side Shoots
Badass Beach-Side Shoots
The Sarah Shermyen by Oscar Correcher has a Rock and Roll Edge
Mermaid Celebrity Shoots
Mermaid Celebrity Shoots
The Charlize Theron Vogue Issue is Mesmerising
Blue-Tinged Siren Shoots
Blue-Tinged Siren Shoots
Michael David Adams Injects Some Mystical Mystery into His Images
Printed Tattoo Tights
Printed Tattoo Tights
The Rovolving Shop Designs Bold Stockings and Colorful Leggings
Magical Mermaid-Like Spreads
Magical Mermaid-Like Spreads
The Singles Korea August 2011 Editorial is Inspired by Fairy Tales
Worn-Down Women's Shoots
Worn-Down Women's Shoots
The Karen Elson August 2011 W Magazine Editorial Tells a Familiar Tale
Naughty Nun Spreads
Naughty Nun Spreads
The Arizona Muse Freja Beha Erichsen Vogue UK Shoot Plays on Romance Rumors
Beaded Brazilian Baubles
Beaded Brazilian Baubles
This Hanne Bruning Grit Magazine Shoot Features PlayfulIy Ornate Designs
70s Princess Shoots
70s Princess Shoots
Eniko Mihalik August 2011 Harpers Bazaar Turkey Spread is Sohpisticated
Vibrant Vixen Editorials
Vibrant Vixen Editorials
The Polina Vinogradova Verve Shoot is Captivatingly Colorful
Fantasy-Fulfilling Shoots
Fantasy-Fulfilling Shoots
The 'Attache Moi' August 2011 Numero Magazine 125 Editorial is Tied-Up
Solitary Splintered Space Spreads
Solitary Splintered Space Spreads
The Pauline Van Der Cruysse Grit Magazine Editorial is Sorrowful
Teasing Temptress Editorials
Teasing Temptress Editorials
The Hailey Clauson August 2011 Vogue Russia Spread is Seductive Glam
Classic Nautical Beauty
Classic Nautical Beauty
The Ashley Smith Harpers Bazaar Spread Features Rosy Looks
Windswept Summer Spreads
Windswept Summer Spreads
Tousled Attraction of Giedre Dukauskaite by Alexandre Weinberger
Slashed Harem Pants
Slashed Harem Pants
BooHoo's Cheryl Split-Front Leggings Are Uniquely Cooled
Bottomless Leggings
Bottomless Leggings
The Lake & Stars Fall/Winter 2010 Collection is Cut to Perfection
Paint-Splattered Hosiery
Paint-Splattered Hosiery
Hand-Printed Tights by ‘Loula Creates' Make Nothing But Noise
Wild Sequined Leggings
Wild Sequined Leggings
The Tight Tigers 'Into the Jungle' Line Can't Be Tamed
Skeletal Tights
Skeletal Tights
The Black Milk Anatomist Leggings Are Morbidly Fashionable