Climatic Excursion

Prioritizing adventure, travelers seek out destinations with extreme climates

Implications - Moving away from typically warm travel destinations, consumers are turning to more extreme climate conditions for experiential appeal. Seeking out places like Iceland that are known for unpredictable and chilly weather, travelers are willing to brave harsh conditions in exchange for more contrast from their everyday.
SCORE: 2.5
Mild Top 5 Examples: 8,744 Total Clicks Dec 13 - Oct 14
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Consumer Insight Topics: WorldWorld News
Stunning Icelandic Photography - This Iceland Photography Series Captures Captivating Natural Beauty
SCORE: 5.3
Warm 3,644 Clicks Pub: Sep 12, 14
Stunning Icelandic Photography
This Iceland Photography Series Captures Captivating Natural Beauty
This selection of photographs showcases some of the best Iceland photography you’ll ever see. Iceland is an incredibly gorgeous country with unmatched scenery including foggy water bodies,... [More]
Adventurous Icelandic Hotels - The Ion Hotel Encourages Guests to Get Out and Take in Nature
SCORE: 3.1
Mild 3,091 Clicks Pub: Oct 9, 14
Adventurous Icelandic Hotels
The Ion Hotel Encourages Guests to Get Out and Take in Nature
The Ion Hotel in Iceland is situated just outside Reykjavik, with beautiful views of the picturesque natural surroundings. The hotel is perched atop a rocky overlook, showing off the country’s... [More]
Annual Winter Celebrations (UPDATE) - Harbin's 2013 Ice and Snow Sculpture Festival is Impressive
SCORE: 1.6
Untested 1,349 Clicks Pub: Dec 28, 13
Annual Winter Celebrations (UPDATE)
Harbin's 2013 Ice and Snow Sculpture Festival is Impressive
The Harbin International Ice and Snow Sculpture Festival is an annual event in China that showcases incredible snow sculptures. Around this time of year in Habin, the temperatures drop to about -15°... [More]
Icy Igloo Inns - This Winter World-Creating Snow Hotel is Located in Kirkenes, Norway
SCORE: 1.2
Untested 438 Clicks Pub: Aug 25, 14
Icy Igloo Inns
This Winter World-Creating Snow Hotel is Located in Kirkenes, Norway
If you are looking for an absolutely extraordinary way to travel this winter, this snow hotel in Kirkenes, Norway is definitely one of the most chill and unique options. Made entirely out of snow,... [More]
Planetary Simulation Adventures - This Mars Simulation Takes Place in the Middle of the Utah Desert
SCORE: 0.9
Untested 222 Clicks Pub: May 1, 14
Planetary Simulation Adventures
This Mars Simulation Takes Place in the Middle of the Utah Desert
This Mars simulation doesn’t happen in space, it happens in the freezing desert of southeast Utah. These individuals are outfitted in bright orange spacesuits and have a full pack of oxygen.... [More]