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Top 70 Alcohol Trends in August

From Connected Wine Bottles to Non-Alcoholic Beer Ads

— August 26, 2017 — Lifestyle
August 2017 alcohol trends reveal unique tech infusions and innovations, as well as an emphasis on quality, non-alcoholic beverages.

Those who purchase Barbadillo's white wine bottles are able to scan the NFC technology available on the bottles' corks in order to learn how they can win a cash prize, making the wine bottles interactive, and enhancing consumer engagement with the brand.

Brands known for offering alcohol are now increasingly trying to accommodate those who don't drink, or those who prefer not to drink in excess but enjoy the flavors of various alcoholic beverages. This is evidenced by Heineken's first non-alcoholic beer, which is accompanied by a series of funny commercials, as well as Herbie's first non-alcoholic gin, which is distilled with juniper, apples, lavender and orange peel, and functions as an excellent virgin cocktail mixer.
6.7
Score
Popularity
Activity
Freshness
70
Herbaceous Fruit Beers
Herbaceous Fruit Beers
Wild Rose Brewery Makes Passion Fruit Beer with Salt and Coriander
<
69
Tropical Cocktail Ales
Tropical Cocktail Ales
The Funky Buddha Piña Colada Ale Kicks Off the Living Barrel Series
<
68
Lager-Infused Sausages
Lager-Infused Sausages
Smithfield Foods and Yuengling & Son Inc. Launched a Specialty Bratwurst
<
67
Mobile Brewing Monitors
Mobile Brewing Monitors
PLAATO Tracks the Beer Fermentation Process from Anywhere
<
66
Citrus-Based IPAs
Citrus-Based IPAs
Adnams Brewery's Grapefruit IPA is Perfect for the Summer
<
65
Ghostly Pale Ales
Ghostly Pale Ales
Stone: Ghost Hammer IPA Boasts Floral, Lemon and Tropical Notes
<
64
Hidden Cooler Flasks
Hidden Cooler Flasks
The Ice Pack Secret Flask Hides Libations in Plain Sight
<
63
Steakhouse Cocktail Mixes
Steakhouse Cocktail Mixes
The Keg Ceasar Mix Lets Users Create Restaurant-Inspired Drinks at Home
<
62
Hybrid Beer Rebranding
Hybrid Beer Rebranding
The Łomża Jasne Beer is Positioned Between Craft and Mass Market Brews
<
61
Herbaceous Dry Gins
Herbaceous Dry Gins
Fischer's Dry London Gin Has a Dynamic Aroma and Compelling Flavor Profile
<
60
Herbaceous Cherry Spirits
Herbaceous Cherry Spirits
Poetic License Launched a Pink-Tinted Cherry and Basil Gin
<
59
Rainwater Blonde Beers
Rainwater Blonde Beers
Amsterdam's 'Hemelswater' Rainwater Beer is Refreshing and Crisp
<
58
Half-Full Cocktail Mixers
Half-Full Cocktail Mixers
Bottles from Swig + Swallow are Filled Halfway with Space for Alcohol
<
57
Vintage Strawberry Gins
Vintage Strawberry Gins
Erdbeer Gin Bottles Have Been Redesigned With a Traditional Aesthetic
<
56
Mixed Reality Cognac Displays
Mixed Reality Cognac Displays
Rémy Martin's Alcohol Display Comes to Life with Microsoft HoloLens
<
55
Locally Sourced Grapefruit Saisons
Locally Sourced Grapefruit Saisons
The El Super Bee Saison From Four Corners Uses Texas Grapefruit
<
54
Alcohol Reaction Supplements
Alcohol Reaction Supplements
The Drinkwel CodeRed Supplement Reduces Alcohol Flushing
<
53
Wild Yeast Beers
Wild Yeast Beers
Black Project's Collection of Spontaneous Fermentation Beers are Ultra-Exclusive
<
52
Remixed Cuban Cocktails
Remixed Cuban Cocktails
These 'Playa Bacardi' Cocktails Feature Tropical Flavor Profiles
<
51
Ramen Noodle Beers
Ramen Noodle Beers
The Cup O' Beer Noodle Flavor Brew is Made with Real Noodles
<
50
Luxury Pure Pewter Labels
Luxury Pure Pewter Labels
Etiq’Etains' Self-Adhesive Labels are Suited for Luxury Products
<
49
All-Natural Sangria Wines
All-Natural Sangria Wines
Beso Del Sol Pink is a Rose Flavored With Various Fruits
<
48
Gourmet Beer Jellies
Gourmet Beer Jellies
'Malty And Hoppy Delicacy' Jams are Infused with Local Beer
<
47
Steak-Specific Wines
Steak-Specific Wines
'Steakwine' Was Created Expressly for Pairing Steak and Wine
<
46
Pickle Brine Cocktail Mixers
Pickle Brine Cocktail Mixers
Brine Brothers Makes Natural, Drinkable Pickle Brine
<
45
Vibrant Sparkling Juices
Vibrant Sparkling Juices
This Sparkling Blackberry Drink is a Delicous Non-Alcoholic Alternative
<
44
TV Prop Beers
TV Prop Beers
The Dharma Initiative Beer Found in 'Lost' is Up For Auction
<
43
Bold Dutch Coffee Liqueurs
Bold Dutch Coffee Liqueurs
The New Patricia Coffee Liqueur is Made from Jenever and Botanicals
<
42
Alcoholic Shaved Ice Snacks
Alcoholic Shaved Ice Snacks
Ice Monster is Launching a Boozy Ice Treat That Looks Just Like Beer
<
41
Non-Alcoholic Beer Ads
Non-Alcoholic Beer Ads
Heineken's Open to All Campaign Focuses on Inclusion
<
40
Three-Liter Wine Bottles
Three-Liter Wine Bottles
Champs de Provence Rosé is Now Available in Oversized Packaging
<
39
Barrel-Aged Whisky Teas
Barrel-Aged Whisky Teas
Tomatin's Whisky Barrel Aged Black Tea is Aged in Bourbon Barrels
<
38
Hybrid Whiskey Spirits
Hybrid Whiskey Spirits
'Copper Cross Hybrid' Introduces a Blend of Bourbon and Rye
<
37
Sushi-Themed Gin Tastings
Sushi-Themed Gin Tastings
Hayman's and B Bakery are Teaming Up to Offer Sushi and Gin Bus Tours
<
36
Japanese Botanical Gins
Japanese Botanical Gins
Nikka's Coffey Gin is the First White Spirit From the Whiskey Brand
<
35
Cocktail-Inspired Alcohol-Free Sodas
Cocktail-Inspired Alcohol-Free Sodas
The Duchess Sugar-Free Sodas Taste Like a Gin and Tonic
<
34
Hazy IPA Beers
Hazy IPA Beers
Fieldwork Brewing's Hazy Train India Pale Ale Has Less Bite Than Other IPAs
<
33
Booze-Infused Jams
Booze-Infused Jams
'Drunk Jelly' Wine-Infused Jam Elevates Any PB & J Sandwich
<
32
Weekly Summer Cocktail Sessions
Weekly Summer Cocktail Sessions
The Belvedere Sunset Sessions Take Place Each Week at Sky Garden
<
31
Retrospective Cocktail Menus
Retrospective Cocktail Menus
Quaglino's New Drinks Take Inspiration from the 1920s to Present Day
<
30
Natural Low-Calorie Spritzers
Natural Low-Calorie Spritzers
Kalosa Natural Spritz Introduces a Premium, All-Natural Spritzer
<
29
Sparkling Canned Cocktails
Sparkling Canned Cocktails
Scrappy's Bitters Has Unveiled a Refreshing Line of Pre-Mixed Cocktails
<
28
Smart Countertop Beer Systems
Smart Countertop Beer Systems
The 'BrewQube' Draft System Puts Fresh Beer Access in Your Kitchen
<
27
Boozy Big-Brand Ice Creams
Boozy Big-Brand Ice Creams
The Haagen-Dazs Spirits Collection is Only Available in Canada
<
26
Caged Whiskey Bottle Designs
Caged Whiskey Bottle Designs
Tom Dixon's Johnnie Walker Blue Label Includes an Ice Bucket and Cap
<
25
Gelatinous Rosé Cheesecakes
Gelatinous Rosé Cheesecakes
This Pink Wine-Infused, No Bake Dessert Has an Alcoholic Jello Layer
<
24
Mobile Drinking Interventions
Mobile Drinking Interventions
The MIDY Drinking App Encourages You to Stop Drinking on Work Nights
<
23
Geological Wine Labels
Geological Wine Labels
Pepe Raventos' Labels are Inspired by the Location They Were Sourced From
<
22
Dual-Compartment Wine Refrigerators
Dual-Compartment Wine Refrigerators
Sommi Wine Cellars' Fridge Offers Precise Temperature Control
<
21
Headline-Labeled Wine Bottles
Headline-Labeled Wine Bottles
Buzzfeed Wine Prints Your Favorite Headline on a Custom Bottle
<
20
Non-Alcoholic Gin Spirits
Non-Alcoholic Gin Spirits
Herbie's Herbie Virgin is Branded as the First of Its Kind in the World
<
19
Specialty Snack Nightclubs
Specialty Snack Nightclubs
'The Libertine' Serves Limited Edition Treats With its Bottle Service
<
18
Sparkling Canned Wines
Sparkling Canned Wines
Ramona Sparkling Canned Wine is Blended with Natural Grapefruit Flavors
<
17
Artisan Botanical Spritzers
Artisan Botanical Spritzers
The Blossom Brothers Artisan Wine Spritzers are Refreshingly Crisp
<
16
VR Champagne Tastings
VR Champagne Tastings
Nicolas Feuillatte is Set to Host a VR Tasting Experience
<
15
Boxed Beer Coolers
Boxed Beer Coolers
Heineken's COOLERPACK Transforms into a Cooler with Added Ice
<
14
On-the-Go Vodka Cocktails
On-the-Go Vodka Cocktails
Vrai is a Collection of Refreshing, Vodka-Based Beverages
<
13
Retro-Inspired Cocktail Bars
Retro-Inspired Cocktail Bars
'Dirty Bones' Soho Takes Inspiration From Studio 54 and 70s Glamor
<
12
Color-Changing Gin Spirits
Color-Changing Gin Spirits
Empress 1908 Gin Transforms from a Blue to Pink with a Tonic or Citrus
<
11
Connected Wine Bottles
Connected Wine Bottles
Barbadillo's White Wine Bottles Boast the Ability to Interact with Devices
<
10
Cylindrical Single-Serve Spirits
Cylindrical Single-Serve Spirits
'Drinks in Tube' Offers Spirits and Wines in Unique Tubes
<
9
Luminous Vodka Bottles
Luminous Vodka Bottles
Belvedere Vodka's Midnight Saber Boasts Touch-Activated LED Lights
<
8
Branded Champagne Suites
Branded Champagne Suites
Tokyo's Shangri-La is Home to a Special Suite from Krug Champagne
<
7
Ready-to-Drink Bottled Mocktails
Ready-to-Drink Bottled Mocktails
Alcohol Company Alko Launched Alcohol-Free 'Alko Mocktails'
<
6
VR Gin Tours
VR Gin Tours
Slingsby is Inviting Fans to Immerse Themselves in the 'Spirit of Harrogate'
<
5
Bespoke Wimbledon Beer Pop-Ups
Bespoke Wimbledon Beer Pop-Ups
The Stella Artois Vantage Point Was Present at Wimbledon 2017
<
4
Champagne Cocktail Pop-Ups
Champagne Cocktail Pop-Ups
Le Crown and Cactus Pub Was Hosted by Chambord in London
<
3
Millennial-Targeted Canned Wines
Millennial-Targeted Canned Wines
Underwood Re-Imagines Canned Wines for a Chic Audience
<
2
Song-Sharing Beer Bottles
Song-Sharing Beer Bottles
The Newest Alcohol-Free Bottles of Miller Beer Instantly Share Music
<
1
Ready-to-Mix Cocktail Packaging
Ready-to-Mix Cocktail Packaging
PB Creatives Created a Collection of Ready-to-Drink Spirits
<