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Branded Champagne Suites

Tokyo's Shangri-La is Home to a Special Suite from Krug Champagne

— July 4, 2017 — World
In partnership with Krug Champagne, the Shangri-La in Tokyo is now home to an all-new champagne suite that appeals to those who love luxury travel and champagne.

Guests who opt to stay at the Krug Suite will be treated to a six-course dinner experience, which promises to delight with upscale dishes like iced cauliflower fondant with caviar and five-spice lamb loin. Naturally, the dinner is accompanied by unlimited amounts of Krug Champagne of different varieties. To top off the experience, the upscale dinner is said to include a custom soundtrack as well as bespoke champagne flutes.

The luxury hotel package from Krug is available for over $10,700, with upgrades available to accommodate a larger number of guests. The limited-time offer is now running until the end of the year.
Trend Themes
1. Luxury Travel Experiences - The rise of branded champagne suites in luxury hotels presents an opportunity for companies to create unique and extravagant travel experiences that combine luxury accommodations and exclusive access to premium products like champagne.
2. Upscale Dining Experiences - The introduction of champagne suites with high-end dining options like multi-course meals paired with exclusive champagne offerings opens up possibilities for innovative and immersive dining experiences in the hospitality industry.
3. Bespoke Hospitality Packages - The trend of offering bespoke hospitality packages, such as customized soundtracks and personalized champagne flutes, presents an opportunity for businesses to cater to the growing demand for unique and personalized luxury experiences.
Industry Implications
1. Luxury Hospitality - Luxury hotels and resorts can capitalize on the trend of branded champagne suites by creating exclusive and opulent accommodations that offer high-end amenities like personalized dining experiences and access to premium products.
2. Fine Dining - Restaurants and food establishments can explore partnerships with champagne brands to create high-end dining experiences that pair exquisite meals with a range of champagne offerings, appealing to discerning consumers seeking unique and indulgent dining options.
3. Event Planning and Experiences - Event planners can leverage the trend of bespoke hospitality packages to create customized and memorable experiences for luxury events like weddings, anniversaries, and corporate gatherings, incorporating elements like personalized soundtracks and exclusive champagne offerings.
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