Booze-Infused Jams

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'Drunk Jelly' Wine-Infused Jam Elevates Any PB & J Sandwich

— July 18, 2017 — Lifestyle
This wine-infused jam from 'Drunk Jelly' lets consumers make an adult-only PB & J sandwich.

Drunk Jelly began while founder Marty Millman was enjoying a picnic with her boyfriend. The pair had an idea to create a wine-infused jam and in the weeks that followed, they worked on perfecting each individual recipe. With seven wine-infused flavors (like Rose, Moscato, Pinot Grigio and Pinot Noir) there is a flavor of boozy jelly for everyone's preferences. While this boozy jam is actually non-alcoholic, Drunk Jelly is fantastic on a charcuterie board or on top of a toasted English muffin.

Drunk Jelly is available in four or eight ounce jars and can also be purchased as a set called 'Wine Flights.' This fancy jam would make a great gift for any wine aficionado or bridal party.

Trend Themes

  1. Alcohol-infused Food — There is a growing trend of food and drinks infused with alcohol that offers a new flavor to classic foods
  2. Diy-alcohol — A new trend of creating alcohol in a DIY-style has emerged and allows consumers to experiment with different alcohol blends
  3. Luxury Food Pairing — There is a trend of pairing luxury foods such as charcuterie boards with alcohol-infused food and drinks, elevating the overall dining experience

Industry Implications

  1. Food and Beverage — Companies in the food and beverage industry can explore adding alcohol-infused foods and drinks to their offerings to cater to the growing demand
  2. DIY Industry — Companies in the DIY industry can create DIY kits for creating alcohol-infused foods and drinks, tapping into the growing trend among consumers
  3. Luxury Food Industry — Companies in the luxury food industry can explore creating alcohol-infused foods and drinks to offer a premium dining experience for customers
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