Web Enabled Activism

Developments in social media have enabled activism to be more viral than ever
Description - Bloggers, social media and web culture are having a tremendous impact on the viral nature of activism. This has resulted in the launch of a number of new charities and initiatives. For example, although Movember was launched three years ago, this year it became viral through blogosphere, facebook and the web 2.0 development on Movember.com.

Implications - Because web activism has the capability for international reach, online campaigns could prove much more in the future. Web activism is increasingly viral, due much in part to social networking sites.
SCORE: 3.3
Mild Top 6 Examples: 39,639 Total Clicks Jun 07 - Oct 09
Popularity
Activity
Freshness
DEMOGRAPHICS
Stop-Motion Mustaches - Pepsi Max Movember Competition Documents Your Hair
SCORE: 3.3
Warm 15,145 Clicks Pub: Oct 26, 09
Stop-Motion Mustaches
Pepsi Max Movember Competition Documents Your Hair
The Pepsi Max Movember competition is just another example of a company supporting the month-long charity stunt that involves having men grow mustaches to raise money for prostate cancer charities, and… [More]
Grassroots Facebook Campaigns Against HSBC Successful!
SCORE: 4.9
Warm 5,673 Clicks Pub: Sep 4, 07
Grassroots Facebook Campaigns Against HSBC Successful!
Social network users are beginning to recognize the potency of their power as grass roots social and political groups are rapidly forming. Just look at what happened this week on Facebook. "Social networking… [More]
Movember - Growing Moustaches in November for Prostate Cancer
SCORE: 2.9
Warm 8,181 Clicks Pub: Nov 5, 07
Movember
Growing Moustaches in November for Prostate Cancer
While some charities encourage shaving heads to support cancer sufferers, Movember, an Australian-based charity encourages supporter to grow moustaches each November. At the start of November, clean… [More]
Lancome Eco-Chic Initiative - Beautiful At Carbonfund.org
SCORE: 2.3
Mild 3,898 Clicks Pub: Sep 3, 07
Lancome Eco-Chic Initiative
Beautiful At Carbonfund.org
Designer cosmetics and beauty brand, Lancome, launched a new campaign against global warming. Along with selling cute T-shirts for the cause, the Eco-Chic initiative teamed super models with Carbonfund.org… [More]
Giving 2.0 - Kiva Loans  Lend Directly to a Developing World Entrepreneur
SCORE: 2.6
Mild 3,919 Clicks Pub: Jun 5, 07
Giving 2.0
Kiva Loans Lend Directly to a Developing World Entrepreneur
Why donate when you can empower?  Kiva.org lets you loan money directly to an entrepreneur in the developing world.  Specifically, the online site connects you to a network of entrepreneurs through local… [More]
Bloggers Back Buddhists - International Blogger's Day For Burma
SCORE: 3.3
Untested 2,823 Clicks Pub: Oct 5, 07
Bloggers Back Buddhists
International Blogger's Day For Burma
Today, October 4, marks the official "International Bloggers' Day for Burma." Currently, "Burma" is the most-searched-for topic on Technorati, but instead of indicating that it's the most blogged about… [More]
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