The Edgar Allan Poe Pillow Will Keep You Up at Night
For diehard fans of Edgar Allan Poe—or perhaps members of Poe fan clubs—this pillow would be sure to start conversations with your guests. As for everyone else, having sad felt Poe eyes staring across the room at you is not advisable.
Implications - In a day and age where stylistic originality is much vaunted, a company can benefit by creating conventional products featuring a novel design. By offering consumers the opportunity to own a standard product in decidedly non-standard fashions, the company establishes itself as avant-garde and cutting-edge.