Unexpected Prepackaged

Traditionally gourmet and homemade products undergo a reformatting

Implications - Prepackaged goods are praised by consumers for their convenience, but are less favorable than fresh food for most. As consumers spend less time in the kitchen and place convenience as a top priority, brands are responding with products not previously available prepackaged to effectively deliver something for consumers in a variety of segments. This allows even the most prestigious foodie to indulge in convenience, breaking barriers down between cuisine classification.
SCORE: 3.9
Mild Top 5 Examples: 9,607 Total Clicks Dec 13 - Jul 14
Popularity
Activity
Freshness
DEMOGRAPHICS
Consumer Insight Topics: LifestyleFoodDrinking
Luxuriously Premixed Manhattans - Selfridges is Set to Sell a Pre-Bottled Manhattan Cocktail
SCORE: 6.2
Warm 2,916 Clicks Pub: May 6, 14
Luxuriously Premixed Manhattans
Selfridges is Set to Sell a Pre-Bottled Manhattan Cocktail
Selfridges department store is reviving part of the iconic Savoy Cocktail Collection by releasing a pre-bottled Manhattan cocktail. The Savoy is a historic and iconic hotel known for being luxurious&#... [More]
Canned Cake Batter - The Spray Cake is Premade Cake Batter in an Aerosol Can
SCORE: 4.1
Mild 1,710 Clicks Pub: Jul 22, 14
Canned Cake Batter
The Spray Cake is Premade Cake Batter in an Aerosol Can
Have you ever wanted to have a slice of cake but didn’t have the time to whip up the cake batter or wait for the cake to bake? Well now you can have cake whenever you’d like with the... [More]
Boozy Bacon Caesars - The Canned Mott's Clam and Tomato Caesar is Infused with Smokey Bacon
SCORE: 3.9
Mild 1,844 Clicks Pub: Jul 18, 14
Boozy Bacon Caesars
The Canned Mott's Clam and Tomato Caesar is Infused with Smokey Bacon
If you’re looking for a fresh drink to test out this summer season you should definitely pick one of these Mott’s Clamato clam and tomato caesars. These tomato cocktails kick things up a notch... [More]
Canned Festive Feasts - The GAME Christmas Tinner Boasts Nine Deliciously Compact Layers
SCORE: 2.8
Untested 1,079 Clicks Pub: Dec 10, 13
Canned Festive Feasts
The GAME Christmas Tinner Boasts Nine Deliciously Compact Layers
The GAME Christmas Tinner is marketed to gamers, and for good reason. It isn’t necessarily the festive feast many have been dreaming about this holiday season. Instead, it is a canned version... [More]
Canned Coffee Wines - Friends Beverage Group is Set to Sell Coffee-Wine in a Can
SCORE: 2.2
Untested 2,058 Clicks Pub: Jul 2, 14
Canned Coffee Wines
Friends Beverage Group is Set to Sell Coffee-Wine in a Can
The day is here where coffee and wine come together in an adequately named drink known as Coffee-Wine. The canned caffeinated alcoholic beverage is set to be a coffee-infused wine drink that... [More]