Couture Fitness

Workout aids are revamped as consumers seek more integrated forms of health

Implications - Devices that aid in personal well-being are receiving aesthetic enhancements to seamlessly blend in with routine. Catering to design-conscious consumers -- particularly women -- these contemporary health products emphasize the more lighthearted, fun side of women's fitness, pointing to more positive body image experiences all around.
SCORE: 5.2
Warm Top 4 Examples: 43,205 Total Clicks Nov 13 - Sep 14
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Consumer Insight Topics: TechFashionLifestyleHealthJewelry
Fashionable Fitness Trackers - The Gold NIKE+ Fuelband SE Looks More Like Jewelry Than Gym Equipment
SCORE: 6.6
V. Hot 22,461 Clicks Pub: Nov 16, 13
Fashionable Fitness Trackers
The Gold NIKE+ Fuelband SE Looks More Like Jewelry Than Gym Equipment
The rose gold NIKE+ Fuelband is a special edition release from the ‘METALUXE’ collection, which will be available for $169 on November 21st. The gorgeous wristband is made to look like... [More]
Fashionable Tech Jewelry - Tory Burch Teams Up With FitBit to Create Wearable Fitness Bracelets
SCORE: 5.7
Hot 16,888 Clicks Pub: Sep 15, 14
Fashionable Tech Jewelry
Tory Burch Teams Up With FitBit to Create Wearable Fitness Bracelets
High-fashion designer Tory Burch recently teamed up with wearable tech brand FitBit to create a line of chic jewelry pieces that can track an individual’s fitness. These stylishly wearable... [More]
Life-Logging Accessories - The SONY SmartBand SWR10 is Nifty and Beautifully Designed
SCORE: 4.8
Mild 3,139 Clicks Pub: Jun 12, 14
Life-Logging Accessories
The SONY SmartBand SWR10 is Nifty and Beautifully Designed
If you’re looking for a life-logging accessory to help you stick to your fitness targets or keep track of all the things happening in your life, then the SONY SmartBand SWR10 is what you’... [More]
Sunscreen-Suggesting Bracelets - June by Netatmo is Embedded with a Sun Sensor
SCORE: 2.9
Untested 717 Clicks Pub: Jan 7, 14
Sunscreen-Suggesting Bracelets
June by Netatmo is Embedded with a Sun Sensor
For those living in the Northern Hemisphere, June by Netatmo, a weather and environment company, might have been revealed a little prematurely. It is a bracelet embedded with sun sensors in order to... [More]