Sympathetic Awakening

Photographic realism stirs emotions into awareness
Implications - Witnessing the violation of human rights, from sexual abuse to physical battering, is an innately uncomfortable experience. Images that manage to ruffle emotions are often the ones that have considerable impact and make lasting impressions. This is best achieved through realistic, visceral imagery.
SCORE: 5.9
Hot Top 6 Examples: 254,908 Total Clicks Mar 08 - Sep 08
Popularity
Activity
Freshness
DEMOGRAPHICS
Self Defense Public Awareness Ads - Pepper Spray
SCORE: 6.8
Viral 53,178 Clicks Pub: Mar 24, 08
Self Defense Public Awareness Ads
Pepper Spray
These creative public awareness ads from Thailand relay an important message. Girls & boys, always have a pepper spray ready in dangerous places. The campaign smartly plays on the tag line “When they… [More]
Powerful PSAs - Sexual Abuse
SCORE: 6.8
Viral 79,980 Clicks Pub: Mar 25, 08
Powerful PSAs
Sexual Abuse
Sexual abuse is not a light subject, and this powerful appropriately creepy and disturbing public service announcement video ad successfully delivers the message: "If sexually abused children never get… [More]
Cattle Branding Kids - Shocking Ads Portray Impact of Child Abuse
SCORE: 6.7
V. Hot 58,741 Clicks Pub: Apr 15, 08
Cattle Branding Kids
Shocking Ads Portray Impact of Child Abuse
Trend Hunter recently featured a very disturbing and powerful public service announcement video that shows the lasting effects of sexual abuse which haunt the victims to their dying bed. The Child Protection… [More]
Hitting With Words - Domestic Violence: Verbal Abuse
SCORE: 5.9
Hot 28,141 Clicks Pub: May 17, 08
Hitting With Words
Domestic Violence: Verbal Abuse
This powerful PSA campaign from Singapore successfuly illustrates how verbal abuse can be just as horrific as physical violence. This is an important issue to raise awareness of, as many people do not… [More]
Movie Ratings on Foreheads - Domestic Violence Ads
SCORE: 4.3
Warm 8,353 Clicks Pub: May 21, 08
Movie Ratings on Foreheads
Domestic Violence Ads
These ads make me a little uncomfortable and evoke great sadness, but making an emotional connection is crucial in awareness ads. This campaign for the National Centre for Domestic Violence sheds light… [More]
Plastic Dolls for Awareness - Anti-Genital Mutilation Camapaign
SCORE: 4.9
Warm 26,515 Clicks Pub: Apr 26, 08
Plastic Dolls for Awareness
Anti-Genital Mutilation Camapaign
We've featured a number of posts on Fake Love about people who seek romantic companionship from plastic dolls. We've also featured several controversial ads that promote awareness for genital mutilation,… [More]
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