Following its award winning animated Signatures campaign, Amnesty International has come up with an equally creative print campaign illustrating the power of your signature.
The Amnesty International Portrait campaign consists of print ads showing black and white portraits of famous dictators with their mouths being shut using signatures. The accompanying message is "Your signatures have power" to stand up to dictators all over the world and stop the torture and violence.
The French ads were created TBWA ad agency Paris, with creative director Erik Vervroegen and art directors Jessica GÃ©rard-Huet, and Marianne Fonferrier.
The campaign combines elements of two campaign that Trend Hunter has featured recently. In addition to the aforementioned Signatures campaign, we have presented a political tape ad that silences Bush and ChÃ¡vez among others. Check them out below.
Stats for Sewing With Signatures
Trending: Older & Chilly
Research: 5,408 clicks in 418 w
Interest: 4 minutes
Concept: Sewing With Signatures
Related: 49 examples / 38 photos
Segment: Neutral, 18-35
Comparison Set: 18 similar articles, including: herbal cocktail popsicles, spinning wizardly watches, and smart flower-sending apps.
Sewing With Signatures
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