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Sports Style

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Creating the unlikely bridge from aggressive sports to fashion


Implications - Sports have evolved from being athletic activities, to being a theme which can be integrated even into the most unathletic innovations. Fashion and hockey had several encounters this year, from Sean Avery interning at Vogue magazine, to the launch of Alexander Ovechkin’s unisex fashion line.
 Score:
3.4
Warm
Top 4 Examples:
31,232 Total Clicks
Date Range:
May 08 - Sep 08
Popularity  
Activity  
Freshness  
DEMOGRAPHICS

Featured Examples


Sports Awards Fashion
 Score:
3.4
Peaked and V. Hot
11,114 Clicks in 252 w
Pub: Jul 21, 08

Sports Awards Fashion

ESPY Awards Celebrity Outfits
The ESPY Awards 2008 was turned into an exuberant fashion parade this weekend, with A list celebrities dazzling as the main event. As seen in the gallery, the dress was definitely not sports casual. This… [More]

Ethical Beijing Olympic Apparel
 Score:
4
Peaked and Hot
9,714 Clicks in 249 w
Pub: Aug 11, 08

Ethical Beijing Olympic Apparel

Eco Team Canada Uniforms
Team Canada has made is very clear that they're proud their Beijing Olympic outfits are environmentally-friendly. In fact, their sustainable suits have made quite a few headlines as the athletes and their… [More]

NHL Player Fashion Branding
 Score:
3.7
Peaked and Warm
6,099 Clicks in 256 w
Pub: Jun 23, 08

NHL Player Fashion Branding

Ovechkin Designer Street Wear Collection
At only 22 years old, Alexander Ovechkin not only signed the highest NHL contract ever, but it turns out, he’s also into fashion. The Washington Capitals player debuted a new streetwear line, designed… [More]

Athletes as Fashion Journalists
 Score:
3
Peaked and Warm
4,305 Clicks in 261 w
Pub: May 17, 08

Athletes as Fashion Journalists

Sean Avery Interns at Vogue
It's not just young women that dream of interning at fashion magazines -- Sean Avery, a forward for the New York Rangers, is said to be starting an internship at U.S. Vogue. The 28-year-old NHL player… [More]


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