DEMOGRAPHICS
Find out how these brands use Trend Hunter PRO to kick start innovation...
New in Sports Category List Full Index
| Score:
5 | This Year and Chilly
Top 5 Examples:
Date Range:
2,810 Total Clicks Dec 11 - Jan 13 |
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Exploratory Selling
Marketers use interactive social experiments to enhance engagementImplications - Interaction is key in any marketing campaign, but now brands are taking interactivity one step further through the use of campaigns that are based on social experimentation. Brands such as Coca-Cola and Puma are blending exploratory consumer behavior studies with marketing campaigns to further augment customer engagement; at the same time, these marketing social experiments create a unique platform that allows the brand to better understand its customers. [More]
 Push Start Gift Dispensers |
 Beverage Brand Integrity Projects |
 Motion-Activated Digital Displays |
 Honesty-Awarding Campaigns |
 Partner Passion Tests |
Filed in: Lifestyle Marketing Sports Drinking Interactive
| Score:
4.6 | This Year and Mild
Top 6 Examples:
Date Range:
7,717 Total Clicks Mar 12 - Jun 12 |
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Mind Over Matter
Brain-related innovations demonstrate the power of the mindImplications - It's amazing what our brains can do, and it's apparent in the number of innovations that depend on brainwaves to function. Designers and scientists are getting ever more creative when it comes to products that rely on mind control and use brain frequencies to perform an act or provide information. From mind-controlled apparel to concentration-improving headbands, these creative devices demonstrate the possibilities of applying the brain to design and innovation. [More]
 Creepy Mind-Controlled Couture |
 Mind-Reading Decks |
 Brain-Scanning Sweatbands |
 Mind-Powered Prosthetic Limbs |
 Mind-Focusing Headpieces |
 Brainwave Cellphone Technologies |
Filed in: Lifestyle Tech Sports Gadgets Clusters Unique
| Score:
6 | Warm
Top 6 Examples:
Date Range:
43,149 Total Clicks Aug 11 - Mar 12 |
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Cyclecessorizing (UPDATE)
Elaborate extras cater to the increasing number of dedicated cyclistsImplications - According to researchers at Rutgers University, from 1990 to 2009, the number of bike commuters increased by 64 percent in the United States. The percentage has only grown since, with more and more people riding their bikes to and from work, school and leisure activities. Thus, the demand for bike accessories is also increasing, spawning an entire market for supplementary bicycling products. These new and innovative bike trimmings meet the needs of the modern rider, ranging from gloves with illuminated turn signals to fashionable cases for the cyclists' tablets and other gadgets. [More]
 Clever Cycling Apparel |
 Couture Helmet Headgear |
 Protective Cycle Canopies |
 Bicycle Beer Sadlebags |
 Bike Frame Tablet Holders |
 Hand-Painted Bicycle Bells |
Filed in: Lifestyle Art & Design Fashion Design Sports Clusters
| Score:
5.8 | Warm
Top 6 Examples:
Date Range:
59,050 Total Clicks Jan 11 - Mar 12 |
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Industrial Chic
Accessories get a stylish manufacturing-inspired spinImplications - Fashion designers are taking a cue from architects and furniture designers and infusing accessories like bags and jewelry with an industrial twist. There is something very stylish about raw, unfinished materials and industrial design, so it's no surprise that fashionistas are snatching these "industrioussories" up. Crafted of building materials like rope, plywood and more, these designs offer the modern fashion consumer an edgy way to spice up their ensembles. [More]
 Tactile Rope Accessories |
 Industrial Accessory Collections |
 Multiplying Cluster Jewelry |
 Adventurous Rope Accessories |
 Rope-Centric Accessories |
 Birch Plywood Jewelry |
Filed in: Fashion Hip Fashion Lifestyle Sports Jewelry Clusters
| Score:
5.8 | Warm
Top 6 Examples:
Date Range:
71,160 Total Clicks Jan 11 - Feb 12 |
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Timber Two-Wheelers
Designers craft wooden bikes for green-minded ridersImplications - Sustainable design makes its way to the world of two-wheelers, with designers crafting bicycles out of wood and plant-based materials. Providing alternative transit to cars and other gas-guzzling transportation as well as being recyclable and sustainable, these bikes definitely appeal to green-conscious consumers and are stylish, to boot. [More]
 Timber Two-Wheelers |
 Tenacious Timber Rides |
 Stand-Up E-Bikes |
 Art Nouveau Bicycles |
 Urban Lumber Trikes |
 Handcrafted Wooden Bicycles |
Filed in: Autos Art & Design Lifestyle Sports Eco Clusters
