Crowdsourced Planning

Crowdsourced travel apps cater to socially connected consumers

Implications - With the variety of places to visit in the world, travelers are increasingly faced with overwhelming destination options. Catering to Millennials who often rely on social media, crowdsourced travel apps provide a platform where individuals can connect to see what's popular or most visited around the globe. These maps illustrate a demand for more collective methods of action, allowing consumers to feel more confident through social acceptance.
SCORE: 4.8
Mild Top 4 Examples: 10,008 Total Clicks Feb 13 - Feb 14
Popularity
Activity
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DEMOGRAPHICS
Consumer Insight Topics: WorldTravelSocial Media
Aerial Tweet Maps - Fast Company Design Aerial Maps Reveal Twitter User Data of NYC and London
SCORE: 5
Warm 3,590 Clicks Pub: Mar 31, 13
Aerial Tweet Maps
Fast Company Design Aerial Maps Reveal Twitter User Data of NYC and London
These aerial tweet maps reveal information and user data about the way New Yorkers and Londoners tweet. The information highlighted in the maps reveals the most common languages people tweet in in... [More]
Crowdsourced Travel Maps - KLM's Must See Map Lets You & Friends Create Maps by Selecting Must-Sees
SCORE: 4.4
Warm 1,384 Clicks Pub: Feb 14, 13
Crowdsourced Travel Maps
KLM's Must See Map Lets You & Friends Create Maps by Selecting Must-Sees
KLM Must See Map is an incredibly useful new innovation that lets you and your friends pick out the must-see spots within your planned travels on the virtual maps. The map is then printed out by the... [More]
Socially Tagged Travel Maps - Quartz' Graphic Shares the Top 25 Facebook Check-In Locations
SCORE: 5.1
Mild 3,920 Clicks Pub: Dec 16, 13
Socially Tagged Travel Maps
Quartz' Graphic Shares the Top 25 Facebook Check-In Locations
This graphic from Quartz takes a look at some of the most popular Facebook check-in locations around the world. It seems that if you’re at one of these top travel destinations, you want everyone... [More]
Social Pinboard Maps - Pinterest's Place Pins Help to Curate Better Travel Boards
SCORE: 4.1
Untested 1,114 Clicks Pub: Nov 22, 13
Social Pinboard Maps
Pinterest's Place Pins Help to Curate Better Travel Boards
Pinterest recently introduced ‘Place Pins,’ a mapping feature that helps people to collect dream destinations and plan trips. Pinterest is known for its incredible ability to drive online sales,... [More]