The Pinterest Fashion Week section recently launched on the popular pinboard-like website, helping to organize the latest runway fashion shows across the globe. It's nearly impossible to attend all of the shows in person and trying to catch up afterwards online can still be a daunting task, but this new Pinterest page certainly helps.
Pinterest's Fashion Week page is divided up by major fashion capitals like London, Paris, New York and Milan, as well as a grouping of boards that highlight "Up-and-Coming Designers."
Since Pinterest is so visually-driven, this is especially enticing for brands and designers. Not only is it extremely easy to follow these boards from this location, these boards use rich pins to to direct consumers to where these items can be purchased online.
Stats for City-Centric Fashion Pinboards
Trending: Older & Warm
Research: 1,987 clicks in 136 w
Interest: 0.6 minutes
Concept: Pinterest Fashion Week
Related: 66 examples / 51 photos
Segment: Females, 18-55
Comparison Set: 24 similar articles, including: personified social network art, pinboard web shops, and social networking impact charts.
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