Ironic Traditionalist

Youth Connect to Tradition Without Sacrificing Modern Sensibilities

Implications - Tradition provides comfort, but genuinely engaging in that sentimentality is often perceived as out of touch or downright weird. Young people looking to connect with past traditions subvert those negative connotations through irony. They thus infuse traditional products and styles with sarcasm and anachronisms (while still allowing for covert sentimentalism.)
SCORE: 8.1
This Year and Hot Top 5 Examples: 11,802 Total Clicks Nov 13 - Nov 16
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Consumer Insight Topics: Pop CultureInternetSocial Media
Retro Smartphone Designs - The Samsung W2017 Android Flip Phone Revives a Beloved Design Aesthetic
SCORE: 8.9
This Year and Viral 3,730 Clicks Pub: Nov 4, 16
Retro Smartphone Designs
The Samsung W2017 Android Flip Phone Revives a Beloved Design Aesthetic
The flip phone is still around but not nearly as popular as it was in previous years, so the Samsung W2017 is an Android flip phone that aims to help merge design aesthetics. Packed with dual AMOLED... [More]
Heavy Metal Christmas Sweaters - Middle of Beyond's Iron Maiden Sweater is Perfect for the Holidays
SCORE: 8.9
This Year and Viral 3,654 Clicks Pub: Nov 8, 16
Heavy Metal Christmas Sweaters
Middle of Beyond's Iron Maiden Sweater is Perfect for the Holidays
Heavy metal and the holidays aren’t often two associative concepts, but apparel company Middle of Beyond has created the ‘Iron Maiden Sweater’ as an attempt to make Christmas a... [More]
Christmas Emoji Baubles - These Christmas Decorations are Inspired by Pop Culture Imagery
SCORE: 8
This Year and Hot 1,382 Clicks Pub: Nov 1, 16
Christmas Emoji Baubles
These Christmas Decorations are Inspired by Pop Culture Imagery
These Christmas baubles add a more unique decorative element to Christmas trees in the home. With Christmastime soon approaching, brands are getting ready for holiday promotions and products to be... [More]
Tiny Phone Repair Booths - Lovefone's Repair Shops are Inside Iconic London Phone Booths
SCORE: 7.6
This Year and Hot 1,139 Clicks Pub: Aug 22, 16
Tiny Phone Repair Booths
Lovefone's Repair Shops are Inside Iconic London Phone Booths
Lovefone is a British iPhone repair company with a new project that uses an ironic space for their shops. Most people are familiar with the iconic, bright red phone booths that have been one of... [More]
Historical Social Media Blogs - This Blog Features Fake, Ironic Instagram History Accounts
SCORE: 4.7
Mild 1,897 Clicks Pub: Nov 14, 13
Historical Social Media Blogs
This Blog Features Fake, Ironic Instagram History Accounts
This hilarious blog displays fictional Instagram history accounts, highlighting famous figures from Abraham Lincoln to the Fresh Prince of Bel-Air. The fake uploads are a combine old photographs (... [More]
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