Exotic Health

Beverage brands turn to exotic ingredients for added nutritional value

Implications - Moving beyond traditional fruit flavors, beverage brands are turning to exotic alternatives to add greater nutritional optics to their products. Integrating ingredients like goji berries, cactus extract and fermented vegetables that not only add a new level of wellness, but more importantly boost a mystique that in most cases, trumps the consumer desire for health benefits. This speaks to the power of strategic branding and novelty.
SCORE: 5.5
This Year and Warm Top 6 Examples: 6,578 Total Clicks Nov 15 - Jun 16
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Consumer Insight Topics: LifestyleHealthDrinking
Exotic Cactus Waters - True Nopal's Healthy Beverage is Free From Artificial Additives
SCORE: 7.5
V. Hot 1,885 Clicks Pub: Nov 5, 15
Exotic Cactus Waters
True Nopal's Healthy Beverage is Free From Artificial Additives
True Nopal’s healthy beverage range consists of refreshing cactus water products. While cactus water may seem like an odd refreshment choice, the drink is more in-demand than ever before and... [More]
Tropical Goji Beverages - Exoticwater's Superfood Drinks Blend Unconventional Fruit Flavors
SCORE: 4.4
Warm 1,323 Clicks Pub: Mar 8, 16
Tropical Goji Beverages
Exoticwater's Superfood Drinks Blend Unconventional Fruit Flavors
Aloewater, Cocowater and Gojiwater are a few of the superfood drinks prepared by Exoticwater that feature unusual fruit and water blends. Gojiwater comes in a number of flavors that are made with... [More]
Exotic Digestive Beverages - Farmhouse Culture's Probiotic Beverages Encourage Good Gut Health
SCORE: 6
Warm 2,073 Clicks Pub: Feb 24, 16
Exotic Digestive Beverages
Farmhouse Culture's Probiotic Beverages Encourage Good Gut Health
In addition to producing a range of fermented sauerkraut and vegetables, Farmhouse Culture is now expanding its healthy range by making a line of probiotic beverages called ‘Gut Shots.’... [More]
Exotic Vinegar Drinks - Pok Pok Som Offers an Unusual Alternative to Soda
SCORE: 5.5
This Year and Mild 289 Clicks Pub: Jun 11, 16
Exotic Vinegar Drinks
Pok Pok Som Offers an Unusual Alternative to Soda
Pok Pok Som is a line of concentrated vinegar drinks that offers a healthy alternative to sodas. When these drinking vinegar concentrates are paired with soda water, it brings back the flavor and... [More]
Exotic Coconut Water - CocoXim Makes Infused Coconut Water with Sour Plum and Lotus Seed
SCORE: 4.1
This Year and Mild 622 Clicks Pub: Apr 2, 16
Exotic Coconut Water
CocoXim Makes Infused Coconut Water with Sour Plum and Lotus Seed
On its own, coconut is fairly exotic, but CocoXim takes this ingredient to the next level with its infused coconut water beverages. Outside of its Natural Coconut Water variety, CocoXim infuses... [More]
Exotic Aloe Drinks - VIVALOE's Beverages Combine Real Aloe Vera with Flavorful Fruit Infusions
SCORE: 3.6
Mild 386 Clicks Pub: Mar 8, 16
Exotic Aloe Drinks
VIVALOE's Beverages Combine Real Aloe Vera with Flavorful Fruit Infusions
Mango, watermelon, lemon and coconut are a few of the ingredients that are used to enhance VIVALOE’s exotic aloe drinks. While Aloe Vera pulp and juice are common to all of the drinks, there... [More]
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