Custom Collectible

Consumers turn to collectible items that offer personalized features

Implications - No longer satisfied with the typical off-the-shelf product, consumers are turning to custom, easy-to-alter toys that offer a greater sense of personalization. Redesigning action figures and building blocks with interchangeable elements and printed designs, brands are using elements of customization to not only add a personal touch, but also transform traditionally lifeless collectibles into products that are more engaging and immersive in nature.
SCORE: 4.8
Mild Top 5 Examples: 4,690 Total Clicks Dec 14 - Mar 16
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DEMOGRAPHICS
Consumer Insight Topics: ToysLife-Stages
Customized LEGO Figurines - Funky 3D Faces Enables Users to Create a Custom LEGO Minifig
SCORE: 6.9
Warm 1,185 Clicks Pub: Jan 8, 16
Customized LEGO Figurines
Funky 3D Faces Enables Users to Create a Custom LEGO Minifig
The custom product market is showing little sign of slowing down, which is evident with Funky 3D Faces that enable custom LEGO minifigs to be created to a persons exact likeness. Working with 3D... [More]
Customizable Toy Figurines - The Disney Princess Little Kingdom Royal Sparkle Collection is Petite
SCORE: 5.8
Warm 875 Clicks Pub: Mar 7, 16
Customizable Toy Figurines
The Disney Princess Little Kingdom Royal Sparkle Collection is Petite
There’s certainly no shortage of toy figurines on the market, but the Disney Princess Little Kingdom Royal Sparkle Collection is set to be one of the more collectible options. Offering little... [More]
3D-Printed Action Figures - This Company Turns Selfies into 3D-Printed Figurines
SCORE: 4.2
Warm 832 Clicks Pub: Aug 18, 15
3D-Printed Action Figures
This Company Turns Selfies into 3D-Printed Figurines
DOOB 3D is a German company that allows consumers to turn their selfies into 3D-printed action figures. Although the technology was originally used to help cancer and stroke victims get fitted for... [More]
Custom Superheroine Toys - HeroMe Helps Kids Build Their Own Super Female Action Figures
SCORE: 3.4
Mild 796 Clicks Pub: May 23, 15
Custom Superheroine Toys
HeroMe Helps Kids Build Their Own Super Female Action Figures
Customization, superheroes and action figures are three things that kids gravitate towards, which is why the HeroMe line of superhero action figures was created. After the project was first launched... [More]
Customizable Superhero Sets - The DIY 6" Action Figure Kits Encourage Kids to Personalize Their Toys
SCORE: 1.4
Untested 1,002 Clicks Pub: Dec 23, 14
Customizable Superhero Sets
The DIY 6" Action Figure Kits Encourage Kids to Personalize Their Toys
Encouraging kids to add their own spin to traditional superhero toys, the 6” Action Figure Kits allow consumers to adjust, personalize and alter these action figures as the please. While... [More]
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