Customized Gifting

Traditional gifts evolve to add a personalized element to the process

Implications - Bypassing mainstream gifts for a more meaningful alternative, consumers are turning to customization techniques to add personal flair to the gifting process. Offering everything from personalized features to mix-and-match elements that take user preferences into account, this shift speaks to a growing desire for customization, especially when it comes to social gestures.
SCORE: 6.5
This Year and Warm Top 6 Examples: 10,762 Total Clicks Nov 15 - Apr 16
Popularity
Activity
Freshness
DEMOGRAPHICS
Customizable Lip Balm Pods - The eos Holiday 2015 Collection Comes with Decorative Appliques
SCORE: 7.6
V. Hot 3,196 Clicks Pub: Nov 12, 15
Customizable Lip Balm Pods
The eos Holiday 2015 Collection Comes with Decorative Appliques
The eos Holiday 2015 collection boasts an interactive packaging concept that capitalizes on sticker obsession happening in fashion and beauty. A set of three eos lip balms, the eos holiday 2015 set... [More]
Kid Art Jewelry - Etsy Shop CaitlynMinimalist Turns Children's Drawings into Pendents
SCORE: 7.7
This Year and Hot 3,597 Clicks Pub: Apr 11, 16
Kid Art Jewelry
Etsy Shop CaitlynMinimalist Turns Children's Drawings into Pendents
Mother’s Day is just around the corner and that means coming up with a meaningful gift for such strong and deserving women. What can be more meaningful than this kid art jewelry? Etsy Shop... [More]
Festive Cookie Countdowns - This Christmas Advent Calendar Surprises with a Fortune Cookie Each Day
SCORE: 5.7
Warm 1,167 Clicks Pub: Nov 13, 15
Festive Cookie Countdowns
This Christmas Advent Calendar Surprises with a Fortune Cookie Each Day
While it’s a hallmark of a Christmas advent calendar to supply both a surprise and a treat, the same can be said about fortune cookies. With this in mind, Cracking Cookies created a ‘... [More]
Custom Mother's Day Experiences - Molton Brown Hosted In-Store Mother's Day Events Across the UK
SCORE: 5.4
This Year and Warm 868 Clicks Pub: Mar 8, 16
Custom Mother's Day Experiences
Molton Brown Hosted In-Store Mother's Day Events Across the UK
A recent Molton Brown Mother’s Day experience held in-store allowed consumers to create customized greeting cards for the occasion using wearable technology. The Mother’s Day experience... [More]
Hidden Jewelry Candles - The Secret Jewels Holiday Votives Hide a Luxe Wearable Within the Wax
SCORE: 5.8
Warm 1,063 Clicks Pub: Dec 7, 15
Hidden Jewelry Candles
The Secret Jewels Holiday Votives Hide a Luxe Wearable Within the Wax
The Secret Jewels line of holiday votives creatively conceal a hidden piece of jewelry inside the wax. The candles come in a variety of scents and add a further air of mystery by containing... [More]
Custom Cereal Boxes - This Holiday, Kellogg's is Creating Personalized Packaging for Consumers
SCORE: 4.8
Mild 871 Clicks Pub: Dec 1, 15
Custom Cereal Boxes
This Holiday, Kellogg's is Creating Personalized Packaging for Consumers
Most people would be underwhelmed at receiving a cereal box as a gift—unless it came in completely personalized packaging. For Christmas this year, Kellogg’s ran a contest where 40 consumers... [More]
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