Baked Efficiency

Saving time, consumers turn to alternative baking methods

Implications - Catering to time-strapped consumers, brands are providing more efficient alternatives to traditionally comforting, baked goods. Offering the familiarity of baked snacks like cookies without the time-consuming techniques, these microwavable alternatives combine the allure of home-cooked goods with a desire for efficiency.
SCORE: 4.8
Warm Top 4 Examples: 13,604 Total Clicks Aug 14 - Aug 14
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Consumer Insight Topics: LifestyleFood
Healthy Vegetable Chips - Running to the Kitchen's Tomato Chips are Sliced, Salted and Microwaved
SCORE: 6.5
V. Hot 6,513 Clicks Pub: Aug 11, 14
Healthy Vegetable Chips
Running to the Kitchen's Tomato Chips are Sliced, Salted and Microwaved
Those who have a deep and borderline obsessive love for crispy snacks will love these healthy vegetable chips. Easy to make at home, the recipe involves two large tomatoes, some salt and access to a... [More]
1-Minute Microwave Donuts - Kirbie Cravings Creates an Easy Chocolate Dessert
SCORE: 4.6
Mild 3,362 Clicks Pub: Aug 9, 14
1-Minute Microwave Donuts
Kirbie Cravings Creates an Easy Chocolate Dessert
Whipping up a delicious chocolate dessert has never been easier thanks to this microwave donut recipe. It uses a rich mochi cake recipe and a plastic donut mold to create what ends up looking like a... [More]
Single-Serving Chocolate Chip Cakes - Chocolate Covered Katie Creates an Easy Microwave Dessert
SCORE: 4.6
Mild 2,567 Clicks Pub: Aug 9, 14
Single-Serving Chocolate Chip Cakes
Chocolate Covered Katie Creates an Easy Microwave Dessert
There can be no more excuses for skipping out on making a delicious dessert after slaving away over the main meal thanks to this easy chocolate chip cake recipe. First of all, it doesn’t... [More]
Microwaveable Indian Flatbread - Rustlers Hot Naans Let You Enjoy Delicious Indian Bread at Home
SCORE: 3.4
Mild 1,162 Clicks Pub: Aug 8, 14
Microwaveable Indian Flatbread
Rustlers Hot Naans Let You Enjoy Delicious Indian Bread at Home
UK-based Kepak Convenience Foods has launched the Rustlers Hot Naans range of microwaveable snacks. The range comprises Rustlers Tikka Chicken and Rustlers Jalfrezi Chicken varieties. Both products... [More]