On-the-Go Relaxation

As consumers crave on-demand relaxation, brands offer mobile spa services

Implications - Consumers are obsessed with saving time, which is being taken into account with spa retreats that are performed on-the-go. Offering treatments like massages and manicures, the services expand the perceived parameters to have "me time," which are being praised by consumers for convenience and time savings.
SCORE: 5.6
Warm Top 5 Examples: 32,116 Total Clicks Mar 14 - Feb 15
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DEMOGRAPHICS
Consumer Insight Topics: FashionAutosCosmetics
Luxurious Super Train Spas - Japan's Bullet Trains Will Now Feature Hot Foot Baths
SCORE: 7.1
V. Hot 9,828 Clicks Pub: Mar 9, 14
Luxurious Super Train Spas
Japan's Bullet Trains Will Now Feature Hot Foot Baths
The Japanese bullet trains are going to become even more luxurious than they already are. The trains will be getting two long warm bathtubs for users travelling on a certain line. People know the... [More]
Mobile Nail Salons - La Lacquerie is a Mobile Nail Salon That Caters to Women on the Go
SCORE: 6.7
V. Hot 7,754 Clicks Pub: May 29, 14
Mobile Nail Salons
La Lacquerie is a Mobile Nail Salon That Caters to Women on the Go
Just as kids chase ice cream trucks, women in San Francisco will be doing the same after the cute pink mobile nail salon ‘La Lacquerie’ that lives inside of a 1960s Airstream Trailer. La... [More]
Mobile Barber Shops - Salon Le Barber Brings Men's Grooming Services on the Road
SCORE: 6.7
Hot 11,420 Clicks Pub: Feb 25, 15
Mobile Barber Shops
Salon Le Barber Brings Men's Grooming Services on the Road
Salon Le Barber is an innovative barber shop on wheels in the Netherlands that offers the full male grooming experience that restores the process to its former glory. Salon Le Barber offers trims,... [More]
On-Demand Beauty Apps - The PRIV App Provides Cosmetic & Wellness On-Demand Beauty Services
SCORE: 4.1
Mild 1,625 Clicks Pub: Aug 1, 14
On-Demand Beauty Apps
The PRIV App Provides Cosmetic & Wellness On-Demand Beauty Services
If you ever find yourself with a hairstyle emergency or in need of a quick touch up, the PRIV beauty app will always have your back, letting you order a range of on-demand beauty services 24/7.... [More]
Girls Only Garages - A Gender-Focused All-Female Garage Offers Manicures and Mechanic Services
SCORE: 2.3
Untested 1,489 Clicks Pub: Jun 14, 14
Girls Only Garages
A Gender-Focused All-Female Garage Offers Manicures and Mechanic Services
As a woman, have you ever gone into see the mechanic and wished an all-female garage existed? Apparently the French felt this was an audience worth catering to, as Only Girls is intended... [More]