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Top 70 Branding Trends in October

From Limited Edition Cherry Beers to Baseball-Branded Concrete

— October 28, 2017 — Marketing
These October 2017 branding trends incorporate a wide range of products that make use of innovative marketing techniques to peak consumer interest in order to drive sales.

A number of the examples that are included show that convenience-focused packaging can make all the difference when it comes to revitalizing a product, such as the Mariani Nut Company's 'Snack Almond Packs.' The packs come in two variations to suit different tastes: one that's plain, and another that's full of roasted nuts that are covered in sea salt. Although the product itself is nothing new, the Mariani Nut Company's appealing packaging and serving size make it easy for consumers to grab and go.

Also featured in these October 2017 branding trends is 'Coca-Cola Coffee Plus,' a limited edition beverage that can only be found in vending machines in Japan. Half soda and half coffee, the beverage provides a boost of energy with the 34mgs of caffeine that are in each can.
5.4
Score
Popularity
Activity
Freshness
69
Spiced Seasonal Almond Snacks
Spiced Seasonal Almond Snacks
The Planters Pumpkin Spice Almonds Have Hints of Cinnamon and Cloves
<
68
Limited-Edition Cherry Beers
Limited-Edition Cherry Beers
The Redd's Black Cherry Ale is Fresh, Fruity and Fragrant
<
67
Pub Food-Flavored Crackers
Pub Food-Flavored Crackers
The Cheez-It Buffalo Wing Crackers Have a Cheesy, Saucy Flavor
<
66
Transparent Dairy Product Releases
Transparent Dairy Product Releases
Dannon Has Introduced Non-GMO Project Verified Yogurts
<
65
Socially Conscious Coffee Lines
Socially Conscious Coffee Lines
The National Geographic 'Coffees of the World' are 100% Organic
<
64
Free-From Tea Biscuits
Free-From Tea Biscuits
Rhythm 108's Cookies for Tea are Made Without Gluten and Dairy
<
63
Sensible Indulgence Mousse Cups
Sensible Indulgence Mousse Cups
The Emmi Ooola Secrets Mousse Desserts are Sweet and Portioned
<
62
Cereal Brand Bicycles
Cereal Brand Bicycles
Kellogg's and State Bicycle Co. Launched a Customizable, Colorful Bike
<
61
Cake-Inspired Chocolate Bars
Cake-Inspired Chocolate Bars
The Nestle KitKat Chunky New York Cheesecake Bar is Indulgent
<
60
Spiced Seasonal Baked Goods
Spiced Seasonal Baked Goods
The Tastykake Fall Flavor Treats Come in Several New Options
<
59
In-House Nail Polish Brands
In-House Nail Polish Brands
Target’s Defy & Inspire Nail Polish Line Features a Wide Range of Hues
<
58
Artificial Flavor-Free Coffees
Artificial Flavor-Free Coffees
The Folgers Simply Gourmet Coffees are Rich and Natural
<
57
Spiced Guilt-Free Fruit Chips
Spiced Guilt-Free Fruit Chips
The bare Pie Spice Apple Chips Taste Like a Slice of Sweet Pie
<
56
Football-Shaped Candies
Football-Shaped Candies
Brach's Fall Candy Corn Boasts a Fun Sports-Inspired Design
<
55
Mizunara Oak-Aged Libations
Mizunara Oak-Aged Libations
The Yamazaki Mizunara Cask Edition Japanese Whisky is Expertly Crafted
<
54
Black Jelly Cleansers
Black Jelly Cleansers
The New GlamGlow Cleanser Has a Formula That Changes In-Use
<
53
Spiced Autumn Dessert Breads
Spiced Autumn Dessert Breads
The Pepperidge Farm Pumpkin Spice Swirl Bread is Limited-Edition
<
52
Baseball-Branded Concrete
Baseball-Branded Concrete
Argos Cement Appeals to the Personal Interests of Construction Workers
<
51
Prepackaged Shredded Alternative Cheeses
Prepackaged Shredded Alternative Cheeses
The So Delicious Dairy Free Shreds are Great for Melting
<
50
Halloween Candy Cupcakes
Halloween Candy Cupcakes
The Hostess Candy Corn Cupcakes are a Different Take on Halloween Treats
<
49
Fall Dessert Protein Bars
Fall Dessert Protein Bars
The ONE Pumpkin Pie Bar Contains Just One Gram of Sugar
<
48
Slightly Sweetened Canned Cocktails
Slightly Sweetened Canned Cocktails
Cooper Spirits' Slow & Low Rock & Rye Contains Raw Honey
<
47
Seasonal Cereal Dessert Snacks
Seasonal Cereal Dessert Snacks
The Pumpkin Pie Rice Krispies Treats Turn Dessert into a Snack
<
46
Grab-and-Go Almond Branding
Grab-and-Go Almond Branding
The Mariani Nut Company Snack Almond Packs are Satisfying
<
45
Convenient High-Protein Cheese Snacks
Convenient High-Protein Cheese Snacks
The Borden Cheese Snack Bars are Ideal for School Snacks
<
44
Silkscreen Wine Bottles
Silkscreen Wine Bottles
This Glass Wine Bottle Touts an Unconventional Shape and Lable-Less Design
<
43
Autumn-Inspired Peanut Butters
Autumn-Inspired Peanut Butters
The Peanut Butter & Co. Pumpkin Spice Spread is Seasonal
<
42
Metallic Wine Bottles
Metallic Wine Bottles
Tank Garage Winery Created a Vintage-Inspired Chrome Wine Bottle
<
41
Paint-Like Sunscreen Packages
Paint-Like Sunscreen Packages
Wickes' Sunscreen Packaging Targets Construction Workers
<
40
Sustainable Macadamia Drinks
Sustainable Macadamia Drinks
Milkadamia Makes "Milk" with Nuts Sourced from "Free-Range Trees"
<
39
Month-Long Cosmetic Campaigns
Month-Long Cosmetic Campaigns
'e.l.f's' '30 Days of New New' Campaign Introduces 15 New Products
<
38
Chocolatey Cocoa Ghee Spreads
Chocolatey Cocoa Ghee Spreads
The Fourth & Heart Chocti Ghee Spreads are Lactose and Nut-Free
<
37
Achromatic Blackberry Packaging
Achromatic Blackberry Packaging
These Elegantly Designed Berry Boxes Elevate Corphes' Blackberries
<
36
Rebranded Botanical Remedies
Rebranded Botanical Remedies
Dr Bach's Herbal Remedies Now Have a Redesigned Brand Identity
<
35
Nine-Pin Wine Bottles
Nine-Pin Wine Bottles
Kiko Calvo's 'Strike' Novelty Wine Bottles Resemble Bowling Pins
<
34
Gender Neutral Fragrance Concepts
Gender Neutral Fragrance Concepts
Nang Li Reimagines How People Engage with Fragrances
<
33
Meat-Flavored Corn Chips
Meat-Flavored Corn Chips
These Graffitos Chips Boast Flavors like Pastrami and Baby Back Ribs
<
32
Antibiotic-Free Uncured Meats
Antibiotic-Free Uncured Meats
The Columbus Craft Meats Uncured Pepperoni and Salami are Savory
<
31
Vietnamese-Inspired Food Branding
Vietnamese-Inspired Food Branding
'NAM VI' Introduces a Contemporary Take on Traditional Cuisine
<
30
Political Candy Packaging
Political Candy Packaging
These Concrete Block Containers Serve as Thrones to Totalitarian Treats
<
29
Low-Price Lipstick Collections
Low-Price Lipstick Collections
Bobbi Brown's Crushed Lip Color Introduces a New Affordable Range
<
28
Bottled QSR Coffee Drinks
Bottled QSR Coffee Drinks
The Prepackaged McDonald's McCafe Frappes are Set to Launch in 2018
<
27
Collagen-Enriched Powder Supplements
Collagen-Enriched Powder Supplements
The Dr. Axe Multi Collagen Protein Powder Boosts Any Meal
<
26
Anime-Branded Candy Collaborations
Anime-Branded Candy Collaborations
Sanrio Created a Line of Hello Kitty Candies with Sugarfina
<
25
Sci-Fi Bath Soaks
Sci-Fi Bath Soaks
Terra Luna Beauty's Detox Bath Soaks Boast Outer Space-Inspired Names
<
24
Delightful Card Dispensers
Delightful Card Dispensers
These Hello Greeting Card Sets Are Designed for Frequent Salutations
<
23
Effervescent Low-Carb Cocktails
Effervescent Low-Carb Cocktails
The SpikedSeltzer Drinks are Made with Cold-Pressed Fruit Essence
<
22
Sustainability Focused Tea Brands
Sustainability Focused Tea Brands
The SECRETEA Brand Focuses on Transparent Business Practices
<
21
Gas-Enhanced Packaged Waters
Gas-Enhanced Packaged Waters
The HTWO Hydrogen Water Increases Performance and Reduces Fatigue
<
20
Animal-Branded Cold Brews
Animal-Branded Cold Brews
Hunt and Brew Caters to Demographics Who Appreciate Artistic Branding
<
19
Beekeeper-Inspired Honey Packaging
Beekeeper-Inspired Honey Packaging
Ergastiri Meliou's Honey Jar Packaging Resembles an Apiarist
<
18
Bike-Friendly Beer Packaging
Bike-Friendly Beer Packaging
Vals Nat's Solution for Carrying Beer Appeals to Cyclists
<
17
Plant-Based Diverse Skincare
Plant-Based Diverse Skincare
The Botanics Collection Makes Use of the Medicinal Benefits of Plants
<
16
Self-Mixing Baby Bottles
Self-Mixing Baby Bottles
The PopYum Baby Bottle Makes It Easy to Mix Powder Formulas on the Go
<
15
Streetwear Brand Chopsticks
Streetwear Brand Chopsticks
Supreme Released a Chopstick, Sake and Bowl Set with a Matching Box
<
14
Illustrated Ingredient Branding
Illustrated Ingredient Branding
Grain Powder Packaging Communicates an Honesty of Its Contents
<
13
Everyday Luxury Chocolate Bars
Everyday Luxury Chocolate Bars
The Kit Kat Matcha Double Berry and Almond is Tasty and Inexpensive
<
12
Whole Food Protein Bars
Whole Food Protein Bars
The 'Charge On' Real Food Snack Bars are Packed with 20 Grams of Protein
<
11
Edible Vinyl Records
Edible Vinyl Records
'Oreo Vinyl' Aims to Appeal to Young People's Passion for Music
<
10
Graffiti-Inspired Beer Labels
Graffiti-Inspired Beer Labels
2Kids Brewing Co. and Chargefield Created Street Art Beer Packaging
<
9
Corporate Motif Weaponry
Corporate Motif Weaponry
Tom Galle's Artistic Designs are Inspired by Iconic Company Logos
<
8
Futuristic Urban Cereal Bars
Futuristic Urban Cereal Bars
New York's Cereal Bar is Expanding Globally with 'Kith Treats Tokyo'
<
7
Transparent To-Go Packaging
Transparent To-Go Packaging
Monoprix's 'Food To Go' Range Appeals to Busy Urbanites
<
6
Takeaway Soup Cups
Takeaway Soup Cups
Fast&Fresco's Soup Packaging Takes Cues from To-Go Coffee Cups
<
5
Natural Body Care Duos
Natural Body Care Duos
Glossier's 'Body Hero' Products Leave Skin Looking Dewy and Moisturized
<
4
Luxurious Bottled Cold Teas
Luxurious Bottled Cold Teas
Malou Tea Atelier Offers Highly Sophisticated Branding
<
3
Nitrogen-Infused Canned Teas
Nitrogen-Infused Canned Teas
The Nitro Brew Co. Concept Offers Smoothly Textured Beverages
<
2
Minimalist In-Store Promotions
Minimalist In-Store Promotions
Target's Minimalist Redesign Eliminates Its Promotional Signage
<
1
Smart Cosmetic Packages
Smart Cosmetic Packages
Valmont Cosmetics' Packaging is Enhanced with NFC Tech from Thinfilm
<