Football season is just around the corner which means that new foods and products with this in mind are being released like the Cheez-It Buffalo Wing Crackers. Made with 100% real cheese, the crackers are flavored like the quintessential pub food that is often served at football viewing parties.
The snack food market is experiencing high levels of change as consumers demand crossover flavors and products that are unlike what has been on the market for years. This preference for unexpected flavor infusions is seeing new options like the Cheez-It Buffalo Wing Crackers be released as a way to enjoy food flavors in different ways. The flavorful mix of cheese and barbecue sauce is placed in juxtaposition to the crunchy cracker for a unique consumption experience.