From Luxury Fast-Food Branding to Social Mobile TV Platforms
Grace Mahas — February 22, 2020 — Pop Culture
From luxury fast-food branding to social mobile TV platforms, the February 2020 pop culture trends provide a broad view of where consumer interests are headed.
The beginning of the year is typically a time for resolutions, such as saving money and drinking less. Many consumers opt to accomplish this through movie or series marathons -- a trend that is not lost to industry leaders. For example, Ben & Jerry's created a 'Netflix & Chilll'd' flavor that was specifically created as the perfect snack for cozy nights in, streaming favorite TV shows and movies. We also see the launch of The Goop Lab, a new six-episode Netflix series that welcomes viewers into the world of wellness as seen by Goop, the company founded by Gwyneth Paltrow.
The beginning of the year is typically a time for resolutions, such as saving money and drinking less. Many consumers opt to accomplish this through movie or series marathons -- a trend that is not lost to industry leaders. For example, Ben & Jerry's created a 'Netflix & Chilll'd' flavor that was specifically created as the perfect snack for cozy nights in, streaming favorite TV shows and movies. We also see the launch of The Goop Lab, a new six-episode Netflix series that welcomes viewers into the world of wellness as seen by Goop, the company founded by Gwyneth Paltrow.
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