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NBA All-Star-Approved Snack Chips

The Ruffles Lime & Jalapeño Chips are Limited-Edition

— January 17, 2020 — Marketing
The Ruffles Lime & Jalapeño chips have been created as a signature flavor in partnership with NBA All-Star Anthony Davis that's sure to be a welcome addition to the existing product lineup by fans and snackers alike. The snack was unveiled at an event this week where over 300 guests were in attendance to try out the flavor, which will be packaged in three bag styles all emblazoned with Davis' face. This limited-edition packaging is part of The Chip Deal with Davis and is likely to catch consumer attention on store shelves to help incite purchases.

The Ruffles Lime & Jalapeño chips will start hitting store shelves at select retailers starting January 20 with a nationwide release slated for February 3.


Image Credit: Ruffles
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