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Workplace Humor

Campaigns turn to workplace satire to appeal to stressed consumers

Implications - Connecting with consumers on a more approachable level, marketers are using familiar settings like offices for mass appeal. Addressing common issues like stress with satire and comedic elements, brands are using humor to target everyday consumer experiences, speaking to a shift toward more lighthearted consumer-targeted marketing tactics.
2.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
3 Featured, 26 Examples:
288,839 Total Clicks
Date Range:
Dec 12 — Nov 14
Trending:
Untested
Consumer Insight Topics:

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