Assisted Choices
Food-Flavored
Intimacy
Bedroom products get a food-inspired overhaul for consumers craving novelty.
Trend
What is the Food-Flavored Intimacy trend?
Food-Flavored Intimacy: Seeking escapism in the everyday, consumers are turning to food-focused intimacy products for a sense of excitement and novelty. This shift toward intriguing and obscure variations on traditional products denotes a preference for adventurism in a wide variety of everyday activities.
Trend themes
Themes within the Food-Flavored Intimacy trend
Three behaviours holding the trend togetherSensory exploration
Consumers are seeking out intense stimulation in their everyday activities, resulting in the emergence of products that explore new textures, tastes, and scents.
Food-inspired products
The trend of food-inspired intimacy products reflects consumers' desire to incorporate their favorite tastes and smells into their romantic lives.
Novelty and humor
Humorous and unexpected products with unique scents and flavors are appealing to consumers looking for a lighthearted experience.
Industry implications
What the Food-Flavored Intimacy trend means for industry
Where the trend changes the playbookFood and beverage
Food-inspired products are an opportunity for food and beverage companies to extend their brands into new categories.
Entertainment
Products that playfully combine humor and sex appeal could appeal to consumers seeking new forms of entertainment and stimulation.
Beauty and personal care
Companies in the beauty and personal care industry could explore new types of sensory experiences in their products, such as incorporating unique scents and textures into intimate care items.
Trend signals
Trend signals for Food-Flavored Intimacy
Trend score 2.4 out of 10, from popularity 38%, activity 25%, freshness 8%.
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X (not a primary audience)
- Boomer (not a primary audience)
Evidence
Examples of the Food-Flavored Intimacy trend
2 featured examples from May 16, 2012 to Jan 21, 2014Alcohol-Inspired Intimacy Props
Epic Meal Time’s ‘Whiskey Dick’ Lube is Slick
The adult novelty product industry can continue to create new and unique products like the 'Whiskey Dick' lube that appeal to modern and niche interests.
Peculiar Pork-Flavored Lubricant
The Baconlube Lubricant Brings Bacon to the Bedroom
Opportunity for personal care companies to expand their product lines by introducing unique and novelty items, such as bacon-flavored lubricants, to cater to diverse consumer pref…